Overview
Senior Copywriter (Vietnam Based) Jobs in Ho Chi Minh City, Vietnam at QUO
Senior Copywriter (Vietnam Based)
WHO WE ARE
QUO is a global branding agency that combines strategic thinking with cultural intelligence to
create brands that shape how people live, travel and belong in a changing world.
Over 30 years, we’ve fine-tuned our expertise across our key sectors including hospitality,
tourism, real estate, wellness and advocacy. You’ll find some of the biggest brands out there
among our portfolio of global clientele.
Headquartered in Bangkok, with offices in Ho Chi Minh City, Riyadh and Singapore, our
international team works across Asia, the Middle East, Europe and beyond.
Our Ho Chi Minh City office has been operating for more than 15 years, delivering branding
projects primarily across hospitality and real estate. Combining deep local insight with QUO's
international expertise, the team creates brands that resonate both locally and globally.
THE ROLE: SENIOR COPYWRITER (VIETNAM BASED)
● We’re looking for an experienced copywriter who knows how to turn ideas into compelling
language.
● You’ll write across every stage of the branding process – from positioning statements and
brand stories to naming, tone of voice, campaign concepts, video scripts and launch
communications.
● Every project is different, so we’re looking for someone who enjoys switching between
strategic thinking and creative execution.
● We’re ideally seeking someone with around four to eight years of experience, although we’ll
always prioritise exceptional talent over years on a CV.
● This role requires curiosity, versatility and attention to detail. You’ll need to think
strategically, write beautifully and adapt your voice effortlessly across different industries,
audiences and formats.
● As a Senior Copywriter, you’ll take ownership of projects from concept through to delivery,
producing consistently high-quality work while managing multiple assignments and meeting
deadlines.
● You’ll collaborate closely with strategists, designers, project managers and clients, helping
shape brands that people genuinely connect with.
JOB TASKS & RESPONSIBILITIES
● Write creative Vietnamese-language copy, including taglines, brand stories, naming,
websites, brochures, social media, video scripts and campaign copy
● Develop strategic language deliverables, including tone of voice guidelines and key
messaging strategies
● Manage multiple projects simultaneously, ensuring the timely delivery of high-quality work
● Collaborate closely with the Strategy, Creative and Video teams throughout the branding
process
● Proofread and edit all deliverables to ensure accuracy, consistency and linguistic excellence
● Present and explain creative work confidently and persuasively to clients
REQUIRED SKILLS & QUALIFICATIONS:
● Bachelor’s degree in marketing, journalism, communications or a related field
● Proven experience in a writing-intensive role, preferably with a creative agency or similar
● English-speaking proficiency
● Strong presentation and communication skills, with the ability to articulate creative thinking
clearly to both internal teams and clients
● Deep understanding of Vietnamese language, culture and local market nuances
● Impeccable editing, rewriting and proofreading skills
● Curiosity, creativity and a robust imagination
If you feel this is your chance to shine as our new copywriter, drop us an email at hr@quo-
global.com. Be sure to include your CV and a cover letter. Write the email subject as ‘SENIOR
COPYWRITER_FIRST NAME_LAST NAME.’
Title: Senior Copywriter (Vietnam Based)
Company: QUO
Location: Ho Chi Minh City, Vietnam
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