Overview
Paid Social Media Specialist Jobs in Sydney, New South Wales, Australia at Elephant Room
G'day! We're Elephant Room, a performance marketing agency that works exclusively with retail brands. Our team of 40 digital specialists partners with clients like AJE Group, Bed Threads, Assembly Label, Go-To Skincare, and Ksubi to grow their businesses through paid search, paid social, and email marketing. We're based in Sydney, with some team members working interstate and overseas. We're growing, and we'd love to hear from you if this sounds like your kind of place.
The Role
We are looking for a Paid Media Manager with a strong focus on social media to join our growing team. In this role, you will be responsible for building and managing ad campaigns across various paid social platforms. You will work closely with client-facing performance managers, Paid Social Media specialists, and the measurement team to exceed client performance expectations. Our current team consists of six Paid Media Managers and Specialists who specialise, and we will be expanding that team to seven.
Responsibilities
Campaign set up
- Build and manage ad campaigns for the agency across your allocated clients in all paid social platforms (Meta, TikTok, Pinterest, etc.)
- Manage the performances of your media campaigns which include but are not limited to objective optimisations, audience targeting, ad creative changes, bid pacing, exclusions, budget changes, split tests, data feed optimisation etc.
- Take control of your client's budgets, establish new ratios and splits by objective, placement and platform to ensure we maximise client ROI
Optimising strategies
- Put forward and implement optimisation strategies for these campaigns across all paid media channels with a strong focus on paid social
- Implement and test new strategy, tactics and platform features to identify best-performing strategies and maximise client's performance.
- Work with our measurement team to understand incremental uplift of advertising changes and optimisation the agency applies for our clients
Train and support others
- Train and educate internal stakeholders on the latest platform initiatives and product changes to create a better advertising offering
- Coordinate a remote team of paid media specialists to support you with ad creation, management and routine implementation/optimisation efforts
- Support the team in client goals, targets, and budgets during quarterly business reviews and fortnightly meetings, as well as in managing challenging campaigns and reporting on key metrics like clicks, impressions, spend, and revenue.
Although the key responsibilities of the role are clearly outlined, this vacancy is specifically suited for someone who enjoys adapting to the evolving needs of both the agency and the position.
The team
As a Paid Social Specialist, you’ll be part of the Paid Media Team (11 specialists across paid social and paid search). You’ll work closely with the Performance Team on a daily basis, supporting campaign setup, optimisation, and reporting. It’s a highly collaborative environment, you’ll work across teams depending on client needs, and everyone is happy to share knowledge and pitch in.
Cultural fit
Beyond your digital marketing experience, we're looking for someone who'll thrive in our team. You genuinely enjoy collaborating with others, sharing knowledge, and believe great work happens when we combine our strengths. You're happy to leave your ego at the door because you know we achieve more together. You're accountable and happy to take initiative when needed.You're genuinely interested in how ecommerce businesses work and grow, and you're excited about learning new skills and developing professionally. You care about helping clients succeed and take pride in delivering quality work. We do challenging work for brands we care about, but we also value flexibility and balance—our culture is supportive and down-to-earth, and you can be yourself here.
Your background
- 2+ years of experience as a Paid Media Specialist with the ambition to grow your skills on social platforms, such as Facebook Business Manager and TikTok, Snapchat, or Pinterest ads.
- You have experience in creating paid social media strategies that align with the objectives of the client. Together with the Performance Manager you make sure you understand the business goals, target audiences, and campaign goals.
- Comfort with the main responsibilities outlined above, along with opportunities for personal growth and development.
- Strong analytical skills and comfort in using and managing data inside Excel or Google sheet
- Ability to connect with a range of stakeholders and build positive relationships
- Ability to think and solve problems creatively
- Love eCommerce and love working with emerging direct-to-consumer brands
- You are based in Sydney or Adelaide and have Australian working rights.
Some extra perks
If you see yourself at Elephant Room, you’ll enjoy a range of extra perks.
- Flexibility matters to us. Our Sydney team comes together on Tuesdays and Thursdays, and you choose where you work the rest of the week.
- Enjoy time-shifting possibilities, Summer Fridays, Flexible Public Holidays, and up to 10 additional unpaid leave days per year.
- Work from anywhere for four weeks annually.
- Regular team activities including monthly lunches, milestone celebrations, town hall drinks, and connection days.
- Investment in your development through performance reviews, learning cycles, development conversations, self-reflection, and 360-degree feedback.
- We support parents with 12 weeks of paid maternity leave, and enjoy our dog-friendly office in Marrickville, featuring end-of-trip facilities, free parking, and convenient access to public transport, shops, and cafes.
The process
If you are interested but have some questions, don't hesitate to send an email or text message to Sangita de Jong, People & Culture Manager. If you want to apply for the job, you can share your CV or LinkedIn profile below. During the process, you will have the opportunity to speak with Alicia Cifuentes (Head of Paid Media and manager of this role), Dani Torres (General Manager) and Adam Sharon-Zipser (Founder and Managing Director).
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Elephant Room is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and encourage applications from Aboriginal and Torres Strait Islander peoples, people from culturally and linguistically diverse backgrounds, people with disabilities, and people of all genders and sexual orientations.
For all recruitment agencies: We understand you would like to assist with this role, but so far we are able to manage the recruitment ourselves. We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.
Title: Paid Social Media Specialist
Company: Elephant Room
Location: Sydney, New South Wales, Australia
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