Overview
Content Manager Jobs in Reading, England, United Kingdom at Propel
Content Marketing Manager – Consumer Platform 🚀🤍
We’re partnering with a digital-first, D2C platform business that’s reinventing one of the most traditional consumer categories in the UK, end-of-life services.
Following the appointment of a new CEO (formerly leading a major consumer PLC), the business is in the middle of a rapid growth and turnaround journey, shifting from a legacy model to a modern, retail-led, platform-driven proposition. Brand, digital and distribution are at the heart of how they’re winning market share.
This is not a “traditional” business. It’s consumer, commercial, disruptive, and unapologetically bold in how it shows up online.
What you’ll be doing:
- Owning social-first, online content across key channels (this is not a blog or thought-leadership role)
- Building and scaling a YouTube content hub as a core growth channel, including formats, cadence and audience development
- Developing podcast partnerships and content collaborations
- Shaping how the brand shows up consistently across social, digital and search environments
- Owning content strategy, channels, messaging, cadence and briefs, managing delivery end-to-end
- Working closely with:
A Creative Director
An in-house design team
External agencies and production partners for creation and ideation
- Creating content that works across both organic and paid environments, understanding how formats and creative perform in acquisition channels
- Supporting paid social activity (currently handled collaboratively).
- Partnering with SEO and emerging AEO / GEO functions to ensure a joined-up approach to brand across all online touchpoints
What they’re looking for:
- Clear understanding of the Content Marketing Manager remit, strategy, channels, cadence and briefs, not hands-on design or heavy editing
- Strong experience in social-led content marketing, with particular strength in video and YouTube
- Experience building content hubs and repeatable formats, not just one-off posts
- Commercially minded, with a strong sense of how content supports growth, reach and brand performance
- Confident managing agencies and production partners end-to-end
- Comfortable operating in fast-moving environments where paid and organic content intersect
📍Hybrid in Maidenhead, Berkshire – 3 days a week.
A rare opportunity to join a high-impact, consumer platform business, take real ownership of content and brand, and help redefine how a modern, digital-first category shows up online.
Content Marketing Manager – Consumer Platform 🚀🤍
Title: Content Manager
Company: Propel
Location: Reading, England, United Kingdom
Category:
