Overview
YouTube Coordinating Editor Jobs in New York City, USA at AEG Presents
ABOUT THE NATIONAL HOCKEY LEAGUEFounded in 1917, the National Hockey League (NHL®) is the premier professional ice hockey league in the world and is one of the major professional sports leagues in the United States and Canada.
With more than 1500 employees across the US and Canada, the NHL is a global sports and entertainment organization committed to building healthy and vibrant communities using the sport of hockey. At the NHL, we are looking for dynamic, energetic and impactful individuals who are committed to doing the same by sharing in our philosophy that Hockey is for Everyone.
WHAT WE EXPECT OF YOU
SUMMARY
NHL Productions Digital team is seeking a Coordinating Editor with a proven track record in You Tube editing, analytics, and audience development. This role is for creators who understand how You Tube works at a deep level – from crafting high-retention edits to interpreting data and shaping content strategy.
You’ll help define the NHL’s You Tube channel by using performance insights to guide creative decisions and build formats that keep fans watching. You’ll take projects from concept to publication, ensuring every video feels unmistakably NHL and engineered for You Tube success.
Ideal candidates are passionate about hockey and well-versed in the NHL ecosystem-including players, teams, storylines, and culture. You must be comfortable using You Tube data to inform creative decisions and continuously improve our content.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Edit and shape long-form You Tube videos that focus on strong openings and clear narrative arcs, being mindful of pacing for retention and watch-time with visual clarity and creator-style storytelling
- Experience working with You Tube Studio and analytics tools, using performance data such as retention, watch time, and CTR to evaluate video success and inform creative and editorial decisions across edits, formats, and series
- Demonstrate advanced knowledge of thumbnail creation and optimization, pulling selects directly from edits to maximize CTR while maintaining creative and brand integrity
- Implement audience engagement strategies, such as A/B testing thumbnails and titles, managing and responding to community comments, and leveraging audience feedback to inform content decisions
- Build and improve content designed specifically for You Tube, such as recurring series, multi-episode stories, and high-profile event programming
- Edit and deliver sponsored You Tube content that feels authentic, audience-respectful, and performance-driven
- Produce and support live and live-to-tape You Tube streams, including pre- and post-event content
- Strong project management or multitasking abilities for balancing multiple deadlines
QUALIFICATIONS
Knowledge Areas/Experience
Required
- Candidates must submit a portfolio, demo reel, or links to previous You Tube projects that demonstrate strong storytelling, high-level editing ability, and a proven ability to grow or engage audiences. Work samples should showcase long-form storytelling, series-based formats, or sports content engineered for retention, engagement, and platform-native viewing behaviors
- Minimum 8 years of experience producing digital-first video content in sports or entertainment, with a proven track record of success on You Tube or creator-driven platforms, including audience growth and high-performing projects
- Demonstrated expertise in You Tube SEO, including keyword research, optimizing metadata (titles, tags, descriptions), and implementing channel optimization best practices to maximize visibility and discoverability
- 7-10 years of advanced, hands-on experience with Adobe Premiere Pro, After Effects, and Photoshop, including editing, motion graphics, and thumbnail creation for You Tube content
- Strong understanding of content strategies, audience behaviors, and best practices across major social video platforms, with an emphasis on how You Tube differs from Tik Tok, Instagram, and broadcast
- Experience producing branded or sponsored content integrations that authentically engage the audience, maintain editorial integrity, and deliver measurable value for partners and sponsors
- Proven ability to pitch, develop,…
Title: YouTube Coordinating Editor
Company: AEG Presents
Location: New York City, USA
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