Overview
Social Media Specialist Jobs in Glifádha, Attiki, Greece at Astir
SOCIAL MEDIA SPECIALIST
Full‑Time | Athens
3+ years of proven experience
THE ROLE
Astir Group brings together Astir Palace, Astir Marina, and Astir Beach in one distinctive destination, shaped by more than 50 years of heritage. A high-end ecosystem where hospitality, leisure, and lifestyle come together with purpose, clarity, and deep respect for its iconic legacy. Astir is a world of its own — home to a world class marina, an iconic beach, high fashion retail, and premium dining experiences. This is an opportunity to join a team that operates at the intersection of all of it: where bold ideas are welcomed and the work you do is seen, felt, and remembered.
At Astir, social media is where the brand lives in real time. Every post, story, and comment is an opportunity to express who we are, connect with our audience, and make people want to be part of what we are building. As our Social Media Specialist, you will own that presence across the full Astir portfolio: creating content, building communities and ensuring every channel reflects our standards.
Reporting to the Group Marketing Lead, you will work closely with the Creative Director & Brand Architect, the internal graphic designer, and property teams across the portfolio to keep Astir's social presence sharp, consistent, and always-on.
RESPONSIBILITIES
- Own and manage Astir's social media presence across all platforms -Instagram, Facebook, LinkedIn and emerging channels – ensuring a consistent brand voice and visual identity.
- Develop and execute a monthly content calendar aligned with campaigns, seasonal activations, F&B moments, retail launches, and key brand milestones.
- Create and produce compelling content -copy, photography direction, video and reels either independently or in collaboration with the internal designer and -external creators.
- Manage community engagement across all channels: responding to comments and messages, nurturing the audience, and representing the brand with warmth and professionalism.
- Monitor social performance across all channels, reporting on key metrics and translating data into actionable recommendations.
- Stay ahead of platform trends, algorithm changes, and cultural moments relevant to the brand, and bring proactive ideas to the team.
- Support campaign launches with platform-native content tailored to each channel's format and audience.
- Collaborate with the CRM and marketing team to align social content with broader audience and retention strategies.
QUALIFICATIONS
Your experience and skills include:
- 3-4 years of relevant experience in social media management, content creation and publishing for a brand, agency, or in-house team.
- A strong portfolio of content across Instagram and TikTok, both copy and visual direction and proficiency in handling all major social media platforms (e.g. Instagram, TikTok, Facebook, LinkedIn, YouTube, X)
- Proven ability to create content & cover events/activations through creative storytelling across short-form video, photo, and audio formats via CapCut, Edits, Canva.
- Proven experience in working with AI tools and systems.
- Solid understanding of social media analytics and reporting on performance.
- Background in hospitality, luxury, retail, or events is a strong advantage.
- Bachelor’s degree in marketing, Advertising, Communications or a related field.
- Highly organised, proactive, and comfortable managing multiple deadlines in a fast-moving environment.
- Copywriting skills in both Greek and English -able to adapt tone across platforms and audiences.
WHAT WE OFFER
- A market leading compensation and rewards package designed to recognize exceptional talent.
- A creative, fast-moving environment where your ideas will find space to develop and your contribution will be visible across the portfolio.
- Access to a diverse and growing collection of properties and brands.
- A collaborative team culture built on mutual respect, shared standards. and the belief that the best work comes from people who genuinely care about what they do.
- Comprehensive private medical insurance to support your wellbeing.
- Ticket restaurant card.
ABOUT US
Located in the Athenian Coastline, Astir has been established as a landmark for high-end tourism and development in Greece and the wider Mediterranean region. More than a destination, it represents a way of living, where natural beauty meets refined hospitality.
The Astir portfolio includes Astir Palace, Astir Beach and Astir Marina, forming a diversified and prestigious integrated hospitality ecosystem of luxury accommodation, premium stores and dining concepts.
Continuously investing in infrastructure, talent and innovation, Astir combines operational excellence and long-term value creation with a commitment to service quality and guest experience.
At the heart of Astir’s success are its people. Their dedication, professionalism and passion shape every interaction and drive the company’s growth. Astir nurtures a culture of accountability, collaboration, and continuous development, guided by strong principles of integrity, governance and inclusion.
Astir provides a professional, inclusive, and growth‑focused workplace, and we are proud to be an equal opportunity employer. We are dedicated to fostering an environment where different backgrounds, perspectives, and experiences are genuinely valued. Our culture is built on respect, collaboration, and continuous learning, ensuring that every team member feels supported in their development and empowered to contribute meaningfully to our shared success.
Title: Social Media Specialist
Company: Astir
Location: Glifádha, Attiki, Greece
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