Overview
Social Media Specialist Jobs in Greater Toronto Area, Canada at Lock Search Group
Our Client
Our client is a respected, member-based organization supporting independent healthcare professionals across Canada through purchasing programs, business services, education, and industry partnerships. With a strong reputation for collaboration and member service, the organization is committed to helping its members succeed while fostering meaningful relationships throughout the industry.
Our client is seeking a Social Media Specialist to play an important role in bringing its brand to life across digital, print, and member- and industry-facing communications. This position is ideal for a creative, detail-oriented communicator who can develop engaging, professional, and brand-aligned content that strengthens awareness, supports member engagement, and reinforces the organization's position as a trusted resource for its members and industry partners.
Working closely with and supporting the Communications Manager, the Social Media Specialist creates social media campaigns, supports webinar promotion and delivery, develops member and vendor communications and newsletters, and designs print and digital advertisements for industry publications. The successful candidate will help ensure all communications are polished, consistent, visually engaging, and aligned with the organization's professional brand.
Key Responsibilities
Key areas of responsibility include:
- Social media content planning and creation
- Campaign support
- Webinar promotion and communications
- Development of visually polished print and digital advertising materials
- Newsletters, member communications, and vendor updates
About You
The role requires strong attention to detail, an understanding of brand consistency, and the ability to manage multiple communication priorities in a service-focused environment.
As part of a small, collaborative team, this role may also include operational support, customer service, general administrative duties, and supporting the organization's billing process as needed.
The ideal candidate will be flexible, service-oriented, self-directed, and comfortable balancing creative communications work with day-to-day responsibilities that support members, vendors, internal processes, and the overall smooth operation of the organization.
Requirements
- Bachelor's degree or diploma in Marketing, Communications, Public Relations, Graphic Design, or a related field, or an equivalent combination of education and experience.
- 2–5 years of experience in social media, digital marketing, communications, or a similar content-focused role
- Demonstrated experience developing and executing social media content and campaigns across multiple platforms (e.g., LinkedIn, Instagram, Facebook)
- Excellent written communication skills with the ability to produce clear, engaging, and professional content for a variety of audiences
- Experience using social media analytics tools to measure campaign performance and optimize content
- Strong graphic design skills and proficiency with design tools such as Canva and/or Adobe Creative Suite (InDesign, Photoshop, Illustrator)
- Proficiency with Microsoft Office and familiarity with email marketing platforms and content management systems
- Highly organized with exceptional attention to detail and the ability to manage multiple projects and deadlines simultaneously
- Strong understanding of branding and the importance of maintaining a consistent voice and visual identity across all communications
- Experience supporting webinars, events, email marketing campaigns, or member/customer communications is considered an asset
- Experience working in healthcare, medical, vision care, association, non-profit, or other professional services environments is strongly preferred
- Experience developing communications for member-based organizations or regulated industries, where professionalism, accuracy, and stakeholder engagement are critical, is considered an asset
- Self-motivated, collaborative, and adaptable, with a service-oriented approach and willingness to contribute to a variety of team initiatives
Compensation
- $60,000–$75,000 base salary, depending on experience
- Two weeks of paid vacation
- Annual performance and salary reviews
- Annual bonus opportunity
- Hybrid work arrangement
- Company-provided laptop and all required software
Thank you in advance for your interest, only individuals deemed to have the skill set and experience to fit the role will be contacted. Applicants must be legally entitled to work in Canada without sponsorship.
We are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. Our policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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Title: Social Media Specialist
Company: Lock Search Group
Location: Greater Toronto Area, Canada
Category:
