Overview
Social Media Manager Jobs in India at SHRIRAM GENERAL INSURANCE CO. LTD.
About the Company
Shriram General Insurance is a leading general insurance provider in India, offering a wide range of products including motor, health, travel, and home insurance. The company focuses on building strong customer relationships through digital engagement and innovative communication strategies.
Job Summary
Shriram General Insurance is seeking a creative and strategic Social Media Manager to oversee the company’s social media presence. The role involves developing content strategies, managing social platforms, driving engagement, and enhancing brand visibility through effective and consistent communication.
Key Responsibilities
- Develop and implement social media strategies aligned with business and marketing goals.
- Manage and maintain social media accounts across platforms such as Facebook, Instagram, LinkedIn, and Twitter (X).
- Create, curate, and publish engaging content including posts, stories, and campaigns.
- Monitor social media trends and audience engagement to optimize content performance.
- Respond to comments, messages, and customer queries in a timely and professional manner.
- Track, analyze, and report on social media performance metrics and campaign results.
- Collaborate with marketing, design, and content teams to execute campaigns.
- Manage paid social media campaigns to drive reach, engagement, and lead generation.
- Ensure brand consistency across all social media channels.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Strong understanding of social media platforms, trends, and best practices.
- Experience with social media management tools and analytics platforms.
- Excellent written and verbal communication skills.
- Creative thinking with the ability to develop engaging content.
- Strong analytical skills to interpret performance data and optimize strategies.
- Ability to manage multiple campaigns and meet deadlines.
Preferred Skills
- Experience in handling brand or corporate social media accounts.
- Familiarity with paid social advertising and campaign optimization.
- Basic knowledge of graphic design or video editing tools.
- Understanding of digital marketing and online customer engagement strategies.
Work Environment
Shriram General Insurance offers a collaborative and dynamic work environment where social media professionals play a key role in enhancing brand presence, engaging customers, and driving digital growth.
Title: Social Media Manager
Company: SHRIRAM GENERAL INSURANCE CO. LTD.
Location: India
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