Overview
Social Media Lead(A54098) Jobs in Bangalore Urban, Karnataka, India at Xiaomi India
Roles & Responsibilities
1. Strategy Development for all Brands of Xiaomi
– Develop and implement a comprehensive strategy tailored to each platform.
– Drive brand storytelling, product launches, and campaigns tailored to different consumer segments.
– Conduct competitor analysis and research emerging platforms and trends to keep the brand ahead of the curve.
– Leverage insights to refine and evolve the social media strategy.
2.Content Creation & Management:
– Lead content planning and calendar management, ensuring a mix of product-led, brand-led, and community-driven content.
– Oversee the production of high-quality, platform-specific creatives.
– Collaborate with the creative team to design content that resonates with the target audience.
3.Performance Analytics
– Track and analyze the performance of social campaigns, leveraging data to optimize content and strategy.
4.Collaboration
– Work closely with cross-functional teams, including product, brand, and growth marketing, to align social media efforts with overall business goals.
– Partner with influencers, content creators, and external agencies to amplify brand reach and engagement.
5.Support Community Management
– Monitor, respond to, and engage with followers to foster a strong online community.
Qualification
– 8+ years of experience in Social media strategy, Brand storytelling, Brand strategy
– Strong understanding of social media Platforms as well as key metrics, tools, and best practices.
– Exceptional communication, storytelling, and copywriting skills.
– Experience in handling product or brand campaigns at scale.
– Ability to manage multiple projects in a fast-paced environment.
– Familiarity with performance marketing and digital advertising is a plus.
– Experience working in the technology or consumer electronics sector (not mandatory)
Title: Social Media Lead(A54098)
Company: Xiaomi India
Location: Bangalore Urban, Karnataka, India
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