Overview
Social Media Director Jobs in Los Angeles, CA at Galent
Job Title: Director – Social Media
Location: Los Angeles, CA / NYC, NY (Hybrid)
Job Type: Contract
Job Description:
Overview:
This person owns the end-to-end social strategy for their title portfolio — translating marketing priorities into fan-forward social campaigns with a defined strategic and creative POV. This role is pivotal in ensuring that social strategy and creative is aligned with the overall campaign and works closely with Marketing/Creative/Publicity and other internal and external stakeholders.
The ideal candidate has prior experience working in digital marketing and/or social media, creating partnerships with colleagues across divisions, managing people and teams, and is passionate about entertainment.
Responsibilities Include:
- Develop and oversee data-driven social strategies across multiple titles and franchises, ensuring platform-native creative and fan engagement goals are met at scale
- Serve as the final touchpoint across all elements of the social campaign – including creative, copy, tone of voice, etc.
- Lead and mentor a team of Managers, Coordinators, and Producers/Editors across assigned shows, driving creative and strategic excellence and operational efficiency
- Serve as the primary social contact for EPs and internal stakeholders across all assigned titles, presenting social plans and content on a consistent basis
- Develop social tone of voice, strategy, and creative concepts alongside show Managers and Producers
- Collaborate cross-functionally with Client + Marketing, Creative, Publicity, and other internal partners to ensure cohesive campaign execution
- Champion process improvements, platform best practices, and new tools and vendors to elevate the broader team's output
- Stay ahead of cultural trends and platform evolution to ensure the team's content strategies remain innovative and effective
- At a high level, oversee post-production process alongside assigned producers and editors to ensure that content is on strategy, socially optimized, and adhering to brand guidelines
- Partner closely with Research team to ensure the team has the tools and data needed to optimize content in real time
Basic Qualifications:
- Proven years of experience in social media, digital marketing, television, and/or entertainment
- Demonstrated track record of developing and executing innovative social/digital marketing campaigns
- Familiarity with tactics used to build fan communities
- Experience in managing teams
- Proficiency in social content development, execution and best practices across TikTok, Instagram, Facebook, YouTube, and X
Additional Qualifications:
- Deep knowledge of existing and emerging social platforms
- Strong project management skills with the ability to manage multiple titles and timelines simultaneously
- Excellent written and verbal communication and presentation skills
- Understanding of scripted television production and the content marketing lifecycle
- A cooperative, team-focused approach with strong cross-functional collaboration instincts
- Experience with AirTable or comparable asset management tools
- Comfortable with MS Office suite, Google suite and Slack
- Bachelor’s degree or equivalent experience
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, citizenship status, age, disability, genetic information, protected veteran status, or any other characteristic protected by applicable law. https://www.e-verify.gov/sites/default/files/everify/posters/IER_RighttoWorkPoster.pdf
Title: Social Media Director
Company: Galent
Location: Los Angeles, CA
Category:
