Overview
Social Media Content Creator Jobs in New York, NY at Susan Alexandra
Job description
Position Overview:
We’re looking for a dynamic, highly creative Content Creator to bring our brand to life across social platforms, with a focus on TikTok and Instagram. This person is a self-starter, a genuine fan of the brand, and a natural storyteller with a strong point of view, sharp visual instincts, and a deep understanding of what makes content feel fresh, engaging, and true to a brand voice.
Working closely with the Founder/Creative Director and marketing team, you will lead the end-to-end creation of short-form content—from ideation through execution. You’ll translate our world into compelling, social-first storytelling that resonates with our audience and supports continued growth.
This is a hands-on, fast-paced role for someone who thrives in a collaborative, entrepreneurial environment and is excited to contribute meaningfully to a growing brand’s digital presence.
Key Responsibilities:
- Concept and pitch short-form content ideas across social platforms (primarily TikTok and Instagram)
- Collaborate with leadership and the marketing team to plan content and inform overall social strategy
- Produce, shoot, edit, and deliver high-quality, social-first video content
- Partner closely with the Founder/Creative Director and marketing team on creative direction and execution of social shoots
- Capture content at key brand moments, including store events (bead nights), product launches, fashion week, and other activations
- Appear on camera in select content, showcasing product in a natural and engaging way
- Edit content using agreed-upon tools, delivering polished, platform-optimized assets
- Deliver content in a clear, organized, and timely manner for seamless posting
- Stay ahead of trends and proactively contribute to content and community growth strategies
- Track and present weekly performance metrics (engagement, reach, clicks, etc.) to inform future content
- Attend weekly marketing meetings and collaborate on upcoming content priorities
Qualifications
- Ability to take initiative and own the content creation process from ideation through final delivery
- Deep understanding of TikTok, Instagram, and internet culture
- Strong instincts for what makes content resonate—and why
- Experience using social analytics and performance data to inform content strategy
- Ability to ideate and execute quickly and independently
- Proficiency in short-form video editing (CapCut or similar)
- Strong visual eye, with an interest in fashion, accessories, and styling
- Highly organized and reliable, with the ability to manage multiple projects and deadlines
- Prior experience creating content for fashion, beauty, or lifestyle brands is a plus
Schedule & Compensation
- Part-time, 2-3 days in-studio (Lower Manhattan)
Title: Social Media Content Creator
Company: Susan Alexandra
Location: New York, NY
Category:
