Overview
Senior Vice President, Brand Management Jobs in Nashville, TN at BUNTIN
Senior Vice President (SVP) of Account Management
WHO WE ARE
BUNTIN is a fiercely independent, full-service, Adweek-recognized “Top U.S. Ad Agency.” Headquartered in Nashville for more than 50 years, our $230MM agency proudly serves a roster of tenured clients, including SERVPRO, Champion Petfoods, Trex, CFP Board, Republic Bank, and more. Our mission is to build Brand Conviction in a world that too often stops at Brand Attention.
JOB OVERVIEW
As the Senior Vice President (SVP) of Account Management, you will lead and oversee the account management team, building and maintaining strong client relationships and ensuring the successful delivery of advertising services. You will play a pivotal role in driving growth, maximizing client satisfaction, and fostering collaboration with internal teams to achieve business objectives.
Responsibilities:
Leadership and Team Management:
- Provide visionary leadership to the account management team, setting clear goals and expectations.
- Foster a positive and high-performance work culture, promoting teamwork and professional development.
- Manage and develop account management staff through coaching, feedback, and career planning.
Client Relationship Management:
- Serve as the primary point of contact for key client accounts, establishing and nurturing long-term relationships.
- Understand clients' business objectives, marketing strategies, and advertising needs to provide tailored solutions.
- Identify opportunities for account expansion and upselling additional services.
Business Development:
- Collaborate with the business development team to identify new opportunities and cultivate leads.
- Participate in client pitches, presentations, and contract negotiations to secure new accounts.
- Develop strategic account plans to drive client retention and growth.
Campaign Strategy and Execution:
- Work closely with clients to develop effective advertising strategies and campaigns.
- Oversee the execution of advertising campaigns, ensuring they align with clients' goals and brand guidelines.
- Analyze campaign performance data and provide insights and recommendations for optimization.
Budget and Resource Management:
- Develop and manage account budgets, ensuring profitability and cost-effectiveness.
- Allocate resources efficiently to meet client needs and maintain high-quality deliverables.
Cross-Functional Collaboration:
- Collaborate with internal teams, including creative, media, analytics, and technology, to ensure seamless project delivery.
- Foster communication and collaboration across departments to enhance overall business performance.
Industry Trends and Best Practices:
- Stay updated on advertising industry trends, emerging technologies, and best practices.
- Apply industry knowledge to enhance service offerings and stay ahead of the competition.
Requirements:
- Bachelor's or Master's degree in Marketing, Advertising, Business, or a related field.
- Proven experience (typically 10+ years) in account management or client servicing within the advertising industry.
- Strong leadership and team management skills with a track record of developing and mentoring teams.
- Demonstrated success in building and maintaining long-term client relationships.
- Excellent communication, negotiation, and presentation abilities.
- In-depth knowledge of advertising strategies, digital marketing, and industry trends.
- An analytical mindset with the ability to interpret data and drive data-driven decision-making.
- Business acumen and strategic thinking to drive revenue growth and achieve organizational goals.
BUNTIN CULTURE
BUNTIN is headquartered in a completely revitalized 1920s-era train maintenance shed in Nashville’s Railyard District. We embody the legacy of hard work that’s taken place in this railyard day after day through the work we do for our clients with Ambition, Insight, Creativity and Hustle. These make up the foundation of who we are and how we treat each other.
In addition to the work we do for our clients, we contribute time and money to AdHope, our fully integrated, employee-led cause branding capability that creates great work that does good in our world. Through AdHope, we’ve given more than $1M in donations and grants supporting community causes and more than $5M in in-kind services supporting not-for-profit or related organizations.
BUNTIN MISSION
Our mission is to build Brand Conviction in a world that too often stops at Brand Attention. This is as true for our team members as it is for our work with client partners. In addition to our benefits package, we offer five paid days of Conviction Time Off so each team member can pursue their passions outside of work. CTO days can be used for things like coaching a team, creating art, writing a story, taking a mission trip, and more.
Title: Senior Vice President, Brand Management
Company: BUNTIN
Location: Nashville, TN
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