Overview
Retail Media & Social Commerce Jobs in Bangkok, Bangkok City, Thailand at Nestlé
POSITION SNAPSHOT
- Location: Head Office
- Company: Nestlé
- Business Unit/Division: eBusiness
- Full-time
- Minimum 3 years' experience in digital marketing ideally on search or 3 years in eCommerce for FMCG business.
A DAY IN THE LIFE…
- Manage campaign deliverables with quality in accordance with eCommerce strategy & activation calendar across eRetailers & in sync with sales plans & brand priorities. Work closely with agency partners, key accounts, creative designers & marketing teams in ensuring campaigns are activated in sync and on plan.
- Drive eContent building blocks adoption to drive visible improvement of eContent quality & SEO performance on eRetailer by coordinating with brands, key accounts, agency partners to ensure the products content are most up to date & optimized for search behavior (product images, titles, descriptions)
- Drive strategic shoppertainment experience to build customer engagement & increase returning visitor to the official stores. (livestreaming, gamification)
- Own & manage lower funnel media & marketing activities to accelerate sales on emerging businesses (C&M, Quick Commerce, International Assortment, Tiktok Shop)
- Lead in JBP with customer including Shopee, Lazada and Tiktok to negotiate on trade term deal with media strategy
ARE YOU A FIT?
- Minimum 3 years' experience in digital marketing ideally experienced on search or 3 years in other function such as eCommerce for FMCG business.
- Strong project management & coordination skills in navigating matrix environment.
- Strong commercial understanding of digital assets both retailer media and social media/ Google etc.
- Creative bent of mind to be able to design specific shopper activations and digital assets to communicate the prop/campaign
- Working equation with agency resources and ability to drive accountability and high-quality delivery from E-commerce agencies
- Sound analytical and project management skills
- Curiosity for Digital& eCommerce landscape and keen interest in enhancing online shopper experiences
- Good team working skills – mindset to collaborate and prioritise business goals
- Drive for continuous improvement and strong people management skill
Title: Retail Media & Social Commerce
Company: Nestlé
Location: Bangkok, Bangkok City, Thailand
Category:
