Overview
Require a Head of Brand in Delhi Jobs in Bawana, Delhi, India at TestHiring
KEY RESPONSIBILITIES:
Brand Narrative & Ecosystem: Developing and safeguarding a distinctive brand identity across every touchpoint, ensuring consistency from the "About Us" page to the retail storefront.
Content & Social Engine: Leading a high-performance creative team to build a content machine that drives both emotional engagement and cultural relevance.
Experiential Retail: Transforming traditional retail spaces into community-driven, experiential hubs that serve as the physical heartbeat of the brand.
Full-Funnel Storytelling: Overseeing the website and digital experience to ensure the conversion journey feels like a natural extension of the brand's story.
Cultural Integration: Driving PR, community building, and strategic collaborations that position the brand at the center of modern luxury discourse.
Cross-Functional Leadership: Managing diverse teams across Brand, Content, PR, Digital Creatives, and Retail Marketing with clear accountability for brand equity and business ROI.
Requirements
The Luxury Strategist: Extensive experience in the Luxury or Bridge-to-Luxury space, with a deep understanding of premium consumer psychology.
The Creative Disciplinarian: A rare blend of raw creative instinct and sharp marketing rigor—someone who understands that "Brand" is a business outcome, not just an aesthetic.
Scale Specialist: Proven track record of scaling a brand's footprint without diluting its premium identity or "soul."
Storytelling Expert: Exceptional ability to craft narratives that resonate across digital, print, and physical media.
Leader of Creatives: A seasoned manager who can inspire high-level creative talent while maintaining focus on commercial KPIs.
Benefits
WHY THIS LEADERSHIP ROLE IN 2026?
Direct Impact: Reporting to the CEO, you will have the autonomy to shape the future of a brand that is poised to define the "Modern Indian Luxury" segment.
Design-Led Growth: Join an organization that views design as its primary competitive advantage, giving you a canvas that is uncompromised by generic "mass-market" thinking.
The Delhi Luxury Hub: Based in Delhi NCR, you will be at the epicentre of India's most vibrant luxury ecosystem, leading a brand that is setting the pace for the industry.
Title: Require a Head of Brand in Delhi
Company: TestHiring
Location: Bawana, Delhi, India
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