Overview
Media Strategy Director Jobs in Greater Osaka Area at Universal Studios Japan(USJ LLC)
Job Description
The Director, Media Strategy is responsible for leading the development of comprehensive media strategies for USJ. The position is integrated requiring a strong background in both digital and traditional media.
Responsibilities:
• Works with media leadership to manage the development of data-driven media campaigns, ensuring that all plans are strategically sound and have a clear point-of-view, and align with overall marketing strategy.
• Assist media leadership with media budget investments across both short and long-term projects and upfront commitments etc.
• Collaborate with the internal and external media analytics team on all measurement and attribution projects ensuring that learnings are applied wherever possible.
• Partner with the brand marketing team ensuring media strategies ladder up to overall marketing strategy goals
• Work with the affiliate and partner marketing teams sharing media plan strategy and details while looking for ways to optimize and enhance each network's overall presence.
• Oversee the communication and documentation of standard and non-traditional creative development and deliverable needs, from various media vendors to media agency to NBC/Bravo media to all creative/production departments, and back to media agency/vendors.
• Maintain and provide finance with weekly/monthly/quarterly financial reconciliations and reports for media spend pacing, agency billing forecasting, planned-to-actual media reconciliations, multicultural investments etc.
• Review all media-related invoices for accuracy and submit for approval in accordance with company and agency terms and policies.
• Assist media leadership with any ad-hoc projects/requests
Qualifications
• Bachelor's Degree
• 8 + years experience in media planning
• 5+ years supervisory experience
Desired Characteristics:
• Strong and extensive knowledge of all types of media and related stewardship to ensure media investments are both cost-efficient and target-effective
• Possess the confidence, presence, and communication skills to interact and present to senior management and high-level executives
• Excellent written and verbal communication skills
• Strong analytical and quantitative skills
• Strong digital experience with a deep understanding of how to use data and insights to inform the media planning process
• Creative and strategic thinker
• Strong organizational, project management, prioritization, time management and execution skills
• Ability to deliver on multiple assignments, meet tight deadlines, and be effective and decisive under pressure
• Detail-oriented with ability to multi-task on multiple projects at once, while maintaining strong attention to detail
• Adaptability and flexibility to work well in a fast-paced, results-oriented and rapidly changing environment
• Team player with interpersonal ability to work with others and collaborate to achieve goals
• Positive can-do attitude with strong initiative and follow through
• Strong knowledge and understanding of the television industry, across both traditional and digital outlets
• Supervisory and management skills including the ability to train and develop staff at various levels
• Team spirit, self-motivation, proactive nature and collaborative attitude
• Strong work ethic, integrity and good business acumen
Title: Media Strategy Director
Company: Universal Studios Japan(USJ LLC)
Location: Greater Osaka Area
Category:
