Overview
Marketing Specialist Jobs in Espoo, Uusimaa, Finland at Alicent (alicent.com)
About the jobReady to Build the Marketing Engine of an AI Company?
At Alicent, we're changing how companies identify real opportunities in the public sector. Our platform helps organizations detect concrete signals from public documents, decision-making bodies, and procurement-adjacent materials — before everyone else reacts.
Now we're looking for a Marketing Specialist who is early in their career and wants to grow alongside an ambitious AI company.
This isn't a role where you'll spend your days scheduling social media posts or following a rigid marketing calendar.
You'll help build the marketing function of a fast-growing AI company from the ground up, experiment with new ideas, learn quickly, and use AI as a competitive advantage.
If you're curious, ambitious, and excited about where marketing is heading, we'd love to hear from you.
About Alicent
Alicent is a technology company founded in 2024, revolutionizing how businesses approach sales through intelligent analytics and AI-driven insights.
We believe that the right data, at the right time, can transform sales performance. Our proprietary ALICENT™ thinking model analyzes hundreds of public-sector documents daily, identifying business-critical signals and delivering them directly to sales teams — clearly, timely, and cost-effectively.
Our mission is to help organizations act earlier, sell smarter, and focus on the opportunities that truly matter.
After kickstarting sales in September 2025, we reached our first 50 clients in February 2026.
We're building for a global market from day one.
Your Mission
As a Marketing Specialist, you'll help build Alicent's brand and growth engine together with the sales team.
Your work will include:
- Helping build Alicent's marketing function from the ground up
- Managing and growing our LinkedIn presence
- Supporting product launches and sales initiatives
- Experimenting with AI tools to improve marketing workflows
- Developing and executing marketing initiatives across multiple channels
- Working closely with the team to shape Alicent's marketing strategy as we scale internationally
This role is perfect for someone who wants to learn fast, take ownership, and grow together with the company.
What You Bring to the Table
We're not looking for someone who has already done everything.
We're looking for someone with curiosity, ambition, and the drive to become exceptional at modern AI-powered marketing.
What matters most to us (in this order):
1. Curiosity & Growth Mindset
You genuinely enjoy learning.
You actively seek feedback, improve your work, and aren't afraid to try new ideas.
You don't need to know everything today—we care much more about how quickly you learn.
2. Strong Interest in AI
You're excited about AI and believe it will fundamentally change marketing.
You've already experimented with AI tools—or you're eager to become one of the best at using them.
Rather than fearing AI, you're excited by what becomes possible because of it.
3. Ownership & Initiative
You don't wait for someone to tell you exactly what to do.
You spot opportunities, suggest improvements, and enjoy turning ideas into action.
4. Creativity & Communication
You enjoy creating content that people actually want to consume.
Whether it's writing, video, design, or campaigns, you understand how to communicate clearly and effectively.
Minimum Requirements
- Bachelor's degree (or you're in the final stages of completing one)
- Excellent communication skills in Finnish and English
- Curiosity and willingness to learn quickly
- Ability to take initiative and work independently
We're much more interested in your potential, curiosity, and willingness to learn than the number of years on your CV.
Why This Should Interest YouBuild the marketing function from the ground up
You'll have the opportunity to influence how Alicent builds its brand and reaches customers.
Learn AI where it actually matters
You'll work with AI every day—not because it's trendy, but because it's becoming an essential competitive advantage.
Grow together with the company
This is a role where responsibility grows quickly if you show initiative and deliver results.
Join early
The best opportunities in startups often come early.
We're still at the beginning of our journey.
What We OfferCompetitive salary with room to grow
A compensation model that rewards impact, ownership, and long-term contribution.
Build a modern AI marketing function
Help shape how an AI company builds its brand, reaches customers, and uses AI as a genuine competitive advantage.
Early-stage ownership with real influence
Your ideas won't disappear into layers of approval. You'll work closely with the founders and have a direct impact on how Alicent grows.
Learn AI where it actually matters
Use the latest AI tools every day to create content, improve workflows, and experiment with new ways of doing marketing.
An energetic, high-trust team
A culture where people support each other, communicate openly, celebrate wins, and focus on moving forward together.
Other PerksThe tools you need
Choose your own work gear—we trust you to know what helps you perform at your best.
Flexible hybrid setup
Results matter. After successful onboarding, we expect to see you at the office 1–2 days per week.
Occasional work from abroad (when it makes sense)
We support extended periods of working abroad—especially during the darkest months of the year in Finland—as long as results follow.
Interested?
Apply directly via LinkedIn or reach out to us to start the conversation.
We're excited to meet people who are eager to learn, grow, and help build the future of AI-powered marketing at Alicent.
Title: Marketing Specialist
Company: Alicent (alicent.com)
Location: Espoo, Uusimaa, Finland
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