Overview

Marketing and Internationalisation Executive Jobs in Marsa, Malta at Bortex Clothing Industry Co. Ltd

The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes. 

 

Responsibilities

Marketing Leadership

  • Lead the development and execution of the annual marketing strategy.
  • Oversee all marketing channels: digital, CRM, loyalty, OOH and retail activations as well as lead organisation of Photoshoots. Person is responsible for the full aesthetic of the company and brands it represents.
  • Manage agency relationships and ensure strong ROI.
  • Own and control the marketing budget.
  • Drive performance analysis and optimisation across campaigns.
  • Ensure brand consistency across all markets.

Digital & CRM

  • Oversee digital performance marketing and website optimisation.
  • Spearhead the loyalty programme strategy and growth.
  • Lead newsletter planning, segmentation and automation.
  • Drive customer acquisition, retention and lifetime value.

International Commercial Operations

  • Monitor sales performance, sell-through and margin by market and store, including Web operations.
  • Analyse stock turnover and identify risks and opportunities.
  • Participate in selection meetings and support order planning.
  • Assist in preparation of order sheets and forecasting.
  • Monitor shipments and stock flow.
  • Support planning and coordination of new shop openings.
  • Align marketing initiatives with commercial performance in each market.

Qualifications

  • Bachelor's degree in marketing or related field
  • 2 – 3 years of relevant experience
  • Strong analytical, communication, time-management and creativity skills
  • Strong ability to focus on customer/market and take initiative
  • Experience with social media

Title: Marketing and Internationalisation Executive

Company: Bortex Clothing Industry Co. Ltd

Location: Marsa, Malta

Category:

 

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