Overview
Manager Brand Comms Jobs in Monterrey, Nuevo León, Mexico at Mary Kay de México
Job Summary
Leads creative direction and brand execution for the market, ensuring all work aligns with global brand standards while elevating quality, consistency, and storytelling. Serves as the primary creative partner to cross-functional teams and a key connector between global strategy and local execution, while mentoring and developing the creative team.
Responsibilities
About the Role
% of Time
CREATIVE DIRECTION
- Lead creative direction across all campaigns and communications, ensuring alignment with global brand standards while extending the brand within the Mexico market.
- Translate global strategy into locally relevant execution and ensure consistent adoption of global assets and frameworks.
- Integrate brand storytelling and sales enablement into campaign development and execution
- Act as the primary creative partner to stakeholders, influencing direction and strengthening cross-functional alignment.
- Provide creative guidance and feedback to elevate quality, consistency, and effectiveness of all deliverables.
60%
LEADERSHIP DIRECTION
- Lead and develop the creative team, fostering a high-performing, collaborative culture.
- Provide oversight of creative operations in partnership with Creative Operations, ensuring alignment across priorities, timelines, and delivery.
- Guide decision-making across production and budget considerations to ensure work is delivered efficiently and at the right level of investment.
- Partner with Creative Operations to align priorities, support execution, and ensure budgets and timelines support creative outcome.
20%
GLOBAL BRAND INTEGRATION
- Participate in global brand check-ins, pilot projects, and cross-regional brainstorms.
- Share local needs, adaptations, and ideas to inform toolkit creation.
- Help co-create future global processes by offering early feedback and creative testing.
- Accommodate occasional early morning or late evening virtual meetings to collaborate with the broader international team.
- Clearly articulate creative decisions, ask questions, and offer thoughtful input in global setting.
10%
Cross Market Collaboration & Local Insight
- Share visual assets, campaign executions, and creative work from the local market that can be featured globally or inspire other markets.
- Offer cultural context and design insights that support the global team in making creative decisions that resonate locally.
- Contribute to a shared understanding of local audience behavior through pilot executions, creative feedback, and examples of what’s working in market.
10%
Ubicaciones de trabajos
Mexico Main Office
Puesto
Mercadotecnia
Viaje
Sí, un 25 % del tiempo
Title: Manager Brand Comms
Company: Mary Kay de México
Location: Monterrey, Nuevo León, Mexico
Category:
