Overview
KOL (Live & Affiliate) Supervisor Jobs in Jakarta, Indonesia at 世纪美尚(广州)化妆品有限公司
Key Responsibilities:
- Develop and execute KOL and influencer strategies aligned with brand objectives and target audience.
- Identify, recruit, and maintain relationships with beauty and skincare influencers (macro, micro, and nano levels).
- Plan and supervise KOL campaigns across social media platforms (Instagram, TikTok, YouTube, etc.).
- Monitor and evaluate the effectiveness of KOL campaigns using key performance indicators (KPIs), including engagement, reach, conversion rates, and ROI.
- Collaborate with the creative and product teams to ensure influencer content aligns with brand image and marketing goals.
- Negotiate contracts, deliverables, and compensation with KOLs and agencies.
- Manage the KOL database and ensure timely reporting, documentation, and budget tracking.
- Stay updated with beauty industry trends, digital marketing strategies, and competitor activities.
- Provide regular reporting and analysis to management, with actionable insights and recommendations.
Requirements:
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 2–3 years of experience in influencer/KOL marketing, preferably in the beauty or skincare industry.
- Strong understanding of social media platforms and content trends in the beauty sector.
- Excellent communication, negotiation, and interpersonal skills.
- Strong analytical mindset with the ability to interpret data and generate insights.
- Highly organized with the ability to manage multiple projects and deadlines.
- Preferred Qualifications:
- Experience working with influencer marketing platforms/tools.
- Existing network of beauty KOLs is a plus.
- Fluent in English and Bahasa Indonesia (for local communications).
Title: KOL (Live & Affiliate) Supervisor
Company: 世纪美尚(广州)化妆品有限公司
Location: Jakarta, Indonesia
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