Overview
KOL/KOC Management Supervisor Jobs in Ho Chi Minh City, Vietnam at JOY GROUP 橘宜集团
Job Description:
- Influencer Identification & Outreach: Identify relevant KOLs/KOCs in beauty space aligned with brand objectives for both macro and micro campaigns.
- Campaign Planning & Execution: Collaborate with marketing and e-commerce teams to plan influencer campaigns, including product seeding, content guidelines, and campaign timelines.
- Relationship Management: Build and maintain long-term relationships with KOCs/KOLs, agencies, and content creators to foster brand advocacy.
- Performance Monitoring: Track and analyze campaign performance using tools and data to measure reach, engagement, ROI, and conversion, especially on e-commerce platforms.
- Content Collaboration: Work closely with influencers and creative teams to co-create compelling, on-brand content tailored for TikTok, Instagram, YouTube, and e-commerce product pages.
- Trend Analysis: Stay updated with influencer trends, beauty content formats, and platform algorithms to ensure campaigns remain effective and innovative
Job Requirements:
- Minimum 4 years of experience in influencer/KOL/KOC management in the beauty or FMCG sector.
- Strong leadership management
- Strong understanding of e-commerce marketing and social media platforms (especially TikTok,
Instagram, and emerging platforms).
- Proven track record in executing influencer campaigns with measurable results.
- Excellent communication and negotiation skills.
- Creative mindset with an eye for beauty and lifestyle content trends.
- Fluent in English both written and spoken (Chinese is a big plus)
Title: KOL/KOC Management Supervisor
Company: JOY GROUP 橘宜集团
Location: Ho Chi Minh City, Vietnam
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