Overview
Head of Creative Strategy Jobs in Vilnius, Vilniaus, Lithuania at Kilo™
About The Team
Bioma – probiotic supplements designed to support gut health, energy levels, and focus by replenishing good gut bacteria.
Join a fast-growing eight-figure wellness brand producing over 800 creative assets each month. With the US as our primary market, you'll partner with the CMO and Acquisition team to shape a creative strategy that drives growth.
You'll lead a multidisciplinary creative team, build scalable creative systems, and ensure creative decisions are driven by customer insight, performance data, and structured testing.
Get ready to
- Own creative strategy across products, markets, and acquisition channels.
- Translate commercial priorities into creative roadmaps, messaging frameworks, and testing plans.
- Partner with Acquisition to improve ROAS, CPA, CTR, CVR, and customer acquisition through creative.
- Own the creative testing programme across hooks, angles, creators, formats, and offers.
- Lead, coach, and develop a multidisciplinary creative team of approximately 10 people.
- Build scalable creative operations, workflows, and prioritisation processes.
- Collaborate closely with CRM, CRO, Product, and Brand teams.
- Present creative strategy, insights, and recommendations to senior leadership.
We expect you to
- Have 5+ years of experience in creative strategy, performance marketing, or a similar leadership role.
- Have experience leading creative teams in a DTC ecommerce or high-growth consumer brand.
- Have a proven track record of improving creative performance through structured testing.
- Have a strong understanding of Meta, TikTok, and modern paid social ecosystems.
- Be a commercially minded creative strategist with strong leadership skills.
- Have a deep understanding of performance marketing and paid social creative.
- Have experience building creative for the US market or strong international consumer brands.
- Be confident using performance data to shape creative decisions.
- Be an excellent people manager who builds high-performing teams.
- Be comfortable operating in a fast-paced, high-growth environment.
Salary
Gross salary range is 5500-6500 EUR/month.
Location
We have several great workspaces to choose from, including our headquarters in Vilnius and our hubs in Klaipėda and Riga.
For our Vilnius office, we follow a 4 days onsite, 1 day remote hybrid model. For roles based outside Vilnius, the work arrangement -onsite, hybrid, or remote-depends on the specific position.
Speaking of perks:
Own your wellness
Stay sharp and well in your own way – health insurance (after probation), on-site physiotherapist, office gym, and fitness classes keep you moving. Plus 7 extra days off, 3 for weddings, hybrid work, and the freedom to work 2 months from anywhere in the world.
Boost your daily life
Every breakthrough needs a spark, and our daily setup reflects that. Pet-friendly office, fresh breakfasts, hot lunches, drawers and fridges stocked with snacks and food – for a quick bite or even a team-cooked meal together. Rooftop and cellar events keep things lively, while 10 social clubs give space to dive into passions and try new things. Add a public transport card for Vilnius and Perks.lt perks for smoother days.
Shape your growth path
Builders never stop learning. Coaching, mentorship, training, conferences, online courses, subscriptions, books – you’ve got a €1100 yearly budget to fuel personal or team growth. You pick the path – we’ll back you all the way.
Drive global impact
This is where ambition scales. Build impact across 30+ brands worldwide. Launch bold projects. Even step in as a co-founder – we reward those who push further. And if you bring in more great people, you get €1500 for every successful referral.
- additional conditions apply based on your residence location.
Title: Head of Creative Strategy
Company: Kilo™
Location: Vilnius, Vilniaus, Lithuania
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