Overview
Head of Creative, Design Jobs in Cape Town, South Africa at Trade Nation
Position: Head of Creative, Design and Experience
As Head of Creative, Design and Experience you will lead the in‑house studio that serves both Marketing and Product and raises the company’s design maturity, velocity, and commercial impact. This role operates as the senior design leader for the business and a strategic partner to both the CMO and CPO. As the most senior design and creative leader in the organisation you will set the creative direction, raise the quality bar, and make delivery predictable across all touchpoints: paid media, social media content, landing pages, CRM templates, website content, product UX/UI, in-product comms, partnerships, OOH, print, events, and video.
This is a hands‑on leadership role. You will manage a mixed team (designers, motion designers, copywriter, product designers), most of whom are offshore. You will build, run and continuously evolve a high‑performing, in‑house design studio suitable for a regulated fintech environment: intake, briefs, prioritisation, SLAs, QA, version control, and delivery cadence across time zones.
While the role sits in the Marketing team, it has a strong dotted line to the CPO, reflecting the studio’s shared responsibility for both marketing outcomes and product experience.
Who we are
Trade Nation is a global CFD and spread betting broker. We help traders make better decisions through clear market insights, transparent pricing and fairer approach to trading.
Since 2014, we’ve grown into a market‑leading, low‑cost broker with our headquarters in London and offices across Europe, South Africa, Asia‑Pacific, and key offshore regions including the Caribbean and Indian Ocean. Our platform is available in 14 languages, making it accessible to traders worldwide.
Built on transparency and trust, and driven by our people, our focus is simple: helping customers trade more effectively. We do that by keeping costs low, cutting unnecessary complexity and using technology to put traders first.
Our commitment s to each other
We have each other’s backs
We challenge each other
Be more creative, more curious, more bold
We thrive together
We form strong bonds
We don’t judge
Instead, we teach and are open to learning
We step up
Taking ownership and supporting each other to do the same
Responsibilities
Creative leadership and direction
- Setting the creative direction and quality bar for Marketing and Product deliverables.
- Establishing visual and motion standards across formats (digital and offline).
- Ensuring landing pages, marketing web templates and product UI work are usable, responsive, and consistent in presentation.
- Coaching designers, motion designers, and copy to improve craft, clarity, and consistency.
- Excelling creativity in a regulated fintech environment – building compliance‑aware workflows into creative delivery and clear audit trails and creative decisioning logic by asset type.
Brand positioning and rebrand delivery
- Partnering with Marketing leadership to translate brand positioning into a clear, usable creative system.
- Leading rebrand or brand refresh delivery when required, including rollout planning, asset migration, and adoption across teams.
- Ensuring brand changes are implemented consistently across product surfaces, marketing channels, and offline assets.
Brand guardianship across all touchpoints
- Ensuring consistent brand identity across paid, web, CRM, product UI, social, partnerships, OOH, print, events, and video.
- Maintaining and evolving practical design assets: templates, component rules, format guidelines, and asset libraries.
- Partnering with Marketing brand owners on brand guidelines and claims library usage, and ensuring studio output conforms.
Customer insight & research leadership
- Acting as a central point for customer insight across Marketing and Product.
- Partnering with Product, Data, and Growth to define research priorities (qualitative and quantitative).
- Ensuring design decisions are grounded in customer needs, behaviours, and friction points, not opinion.
- Embedding research‑led design practices (usability testing, journey mapping, concept validation).
Title: Head of Creative, Design
Company: Trade Nation
Location: Cape Town, South Africa
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