Overview
Head of Brand Partnerships Jobs in London, England, United Kingdom at Ministry of Sound
US
Ministry of Sound opened in 1991 in a disused bus garage in a forgotten corner of South London.
It was the first nightclub in the UK to have a 24-hour licence, didn’t serve alcohol and featured
an earth-shaking sound system in a specially constructed dance box.
We went on to become the world’s largest independent record company (now owned by Sony)
and stage giant dance events. We were pioneers in electronic music and have a history of taking risks, innovation, and colourful and creative marketing.
Thirty years later we opened The Ministry, a workspace run as a member’s club, in a 50,000 sq.
ft Victorian warehouse in SE1. The design is relaxed but functional with a bar, opening windows,
an outside courtyard and plenty of space to sit, relax, work and socialise – everything you
wouldn’t expect to find in a standard office. There’s great home cooked F&B, a state-of-the-art
gym and fitness studio with daily classes, together with a cultural and business events
programme.
As a business we don’t take ourselves too seriously, like to laugh and have fun, but we have high
standards, a relentless attention to detail and the continuous improvement of our product, and
we work hard as a team. We hate cliché, doing things the way others do and continuously seek
to differentiate our brands and products almost as a point of pride.
ROLE
The Head of Brand Partnerships is responsible for shaping and leading the creative development of brand collaborations across the Ministry of Sound ecosystem. You will generate innovative partnership concepts, create inspiring briefs, and guide partners and agencies through the creative process to deliver campaigns that enhance our brand and connect with new audiences.
This role requires a creative thinker with strong cultural intuition, deep understanding of youth culture, music, nightlife, fitness and lifestyle sectors, and the ability to translate brand values into world-class collaborative ideas.
Creative Strategy & Leadership
You will lead the creative vision for Ministry of Sound’s brand partnerships across music, nightlife, fitness, live events, hospitality, and lifestyle products. You’ll develop culturally relevant partnership concepts grounded in insight, audience behaviour and emerging trends. You’ll craft and articulate strong creative briefs that inspire internal teams, agencies, and brand partners. With experience translating brand goals into clear, impactful creative and campaign ideas, you will champion innovation and originality—ensuring every collaboration strengthens Ministry of Sound’s cultural relevance.
Commercial & Data
You will work closely with external agencies to define deliverables and pricing structures for brand partners. You will manage the brand partnership budget end‑to‑end—tracking performance, reporting to stakeholders, and setting, monitoring and evaluating KPIs. You will ensure all campaigns are delivered efficiently, maximise profitability, and maintain strong margin protection.
Account Management
You will oversee all contract obligations and deliverables, ensuring standards and KPIs are consistently met. You’ll collaborate with agencies on renewals, tenders and long‑term growth opportunities. You will build strong relationships with brand partners, identifying ways to extract additional value for both sides throughout the contract term.
Creative Development & Ideation
You will respond to brand and agency briefs with speed and clarity, delivering high‑quality creative thinking. You’ll develop pitch narratives, concept decks, and creative proposals that bring ideas to life. You will lead ideation sessions, workshops, and brainstorms to explore new partnership directions and opportunities. You will manage external agencies, providing clear, inspiring briefs aligned with partnership and brand objectives.
Partnership Shaping & Delivery
You will guide partners through the entire creative development journey, from initial concept to final execution. Working closely with events, creative, marketing, product, and digital teams, you will maintain creative integrity across all activations. You will ensure every output reflects Ministry of Sound’s tone, aesthetic and brand values. You should have experience nurturing long‑term partner relationships, continually developing ideas that evolve and expand collaborations.
Skills & Experience Required
You will be able to demonstrate experience developing creative brand partnerships or campaign concepts within music, entertainment, culture, or lifestyle sectors. Having the strong ability to generate ideas quickly and articulate them clearly through decks, briefs, and presentations will be key. You will possess excellent storytelling, communication, and conceptual writing skills, and must have a strong understanding of youth culture, nightlife, music, fitness, and cultural trends. You will be highly collaborative, able to work closely with internal creative and operational teams and passionate about culturally-led ideas, experiences, and brand innovation.
BENEFITS
Ministry of Sound offers an excellent range of benefits to support you as you grow
with the company and take part in achieving our collective mission.
Health & Wellness
Free Ministry membership with access to our gym
Free fitness classes & wellness events
Free GP access and prescription service
24/7 Counselling and Support Helpline
Thrive Support app to help monitor your wellbeing
Life Assurance Scheme
Online Health Assessments
Financial Well-Being
Staff referral scheme
Annual company bonus
Season ticket loan
Cycle to work scheme
Enhanced maternity and adoption leave
Pleasant Oddities
Access to cultural events hosted at The Ministry
Family & friends membership discount
Free entry to Ministry of Sound Club
Dog-friendly office
Free lunch and refreshments
Hospitality Rewards: a rewards scheme with discounts for many popular retailers
Your Birthday off
This is a permanent full-time role, onsite in SE1, 5 days a week.
£60k-80k per annum, depending on experience.
Title: Head of Brand Partnerships
Company: Ministry of Sound
Location: London, England, United Kingdom
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