Overview
Global Brand Manager Jobs in London Area, United Kingdom at DESIGNER PARFUMS
Global Brand Manager – Hawaiin Tropic
OVER VIEW
Designer Parfums is a rapidly growing player in the perfume and cosmetics industry, with a UK base
and international ambitions. Our diverse brand portfolio includes HAWAIIN TROPIC, PLAYBOY, GHOST, ARIANA GRANDE, JENNIFER LOPEZ, CERRUTI, GANT, MCM and more. We're on a journey of innovation
and influence, and we invite you to join us in shaping the future.
JOB PUR POSE
A rare opportunity to play an integral part in the future of a fun and playful brand that is on a mission
to transport consumers to the tropics through the power of scent. You will work on exciting projects
ranging from NPD to creating global campaigns to working with local markets across the globe. If
you have a passion for fragrance and Gen Z trends, and experience working in marketing and
brand development, this could be the role for you.
KEY D UT I ES AND R E S PON S I B I L I T I E S
• Manage the full lifecycle of innovation projects, including the launch of new fragrances, from
initial fragrance selection to final artwork/design, ensuring seamless collaboration with crossfunctional teams to deliver on time and in full (OTIF).
• Oversee the implementation of comprehensive communication strategies for product
launches, ensuring alignment with the brand's vision and market trends.
• Manage and refine the social media strategy, encompassing influencer partnerships, paid
and organic reach, content creation, and community engagement, to maximize brand
presence and consumer interaction.
• Conduct and analyse consumer trend studies to inform the development of new concepts,
future launches, and the optimization of marketing campaign performance.
• Collaborate with commercial teams to track marketing campaign performance (sell out Vs in
store and media investments).
• Translate strategic objectives into detailed, actionable plans that outperform competitors and
drive market share growth.
Designer parfums, Amertrans Park, Bushey Mill Lane, Watford, Hertfordshire WD24 7JG, UK
Tel: +44 (0) 1923 204 450 | Email: [email protected] | Designerparfums.com
Guide agency partners to produce innovative concepts, communications, and assets that resonate with target audiences.
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Manage operational aspects, including budget oversight, licensor approvals, and the maintenance of key brand management tools such as the Designer Parfums Cloud.
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Ensure the brand's presence is consistently represented across key online retailers, adhering to the latest brand guidelines and utilizing updated assets.
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Coordinate and prepare for critical meetings, including the development of presentations, product prototypes, fragrance lab samples, and display materials. In some cases, present the brand to internal or external partners, demonstrating an ability to adapt the way you present to appeal to the recipient.
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Cultivate and maintain a strong, productive relationship with the licensor, acting as a key point of contact and brand ambassador.
REQUIREMENTS
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Degree in Marketing or Business
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4+ years in Marketing, preferably in fragrance or beauty with experience of NP
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Experience in social media and digital marketing
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Proactive and collaborative, with excellent communication and presentation skills
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Highly autonomous and resourceful with strong analytical and problem-solving capabilities
•
Creative, with a passion for design and exceptional attention to detail
•
Excellent project management skills and ability to adapt fluidly to everchanging priorities
Designer parfums, Amertrans Park, Bushey Mill Lane, Watford, Hertfordshire WD24 7JG, UK Tel: +44 (0) 1923 204 450 | Email: [email protected] | Designerparfums.com
Title: Global Brand Manager
Company: DESIGNER PARFUMS
Location: London Area, United Kingdom
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