Overview
Founding Marketing Lead (£40k-£60k + Equity) at Letty Jobs in London, England, United Kingdom at Jack & Jill
This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers.
She will pick the best candidates from Jack's network.
The next step is to speak to Jack.
Job Title
Founding Marketing Lead
Salary
£40k-£60k + Equity
Company Description
Letty is a venture-backed prop-tech startup building the definitive AI agent layer for the real estate industry. Backed by Entrepreneurs First and top-tier VCs, Letty is replacing manual workflows with autonomous AI employees for agencies across the UK and US, streamlining tenant engagement, compliance, and maintenance at scale.
Job Description
As the Founding Marketing Lead at Letty, you will build the marketing function from zero to replace a $1T+ industry's manual processes. You’ll own the end-to-end brand narrative, from scaling founder-led B2B content to engineering viral B2C loops. This high-intensity, six-day-a-week role requires an AI-native maker ready to define the future of property.
Location
London, UK
Why this role is remarkable
- Join a founding team backed by Entrepreneurs First and top-tier VCs to disrupt a fragmented $1T+ global industry.
- Unrivaled ownership to define the brand voice, positioning, and marketing stack from scratch with meaningful founding equity.
- High-growth environment with live UK customers and early US traction, offering a platform to build a category-defining AI brand.
What You Will Do
- Build the B2B narrative by ghost-writing for the CEO and CTO across LinkedIn, podcasts, and industry op-eds.
- Scale B2C growth through organic channels like TikTok and Reddit, engineering viral loops to reach thousands of users.
- Orchestrate end-to-end product launches and own the company’s visual identity and website in partnership with the Founding Designer.
The ideal candidate
- Proven track record of building a brand or audience from scratch rather than just managing existing channels.
- Exceptional writer and AI-native "maker" who uses tools like Claude and Cursor to ship experiments in days, not weeks.
- Resilient, high-energy operator who thrives in an intense, in-office six-day workweek culture focused on rebuilding an industry.
Who are Jack & Jill?
Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
How does this work?
- Jack's an AI agent for job searching and career coaching. He works for you.
- Jill is the AI recruiter working for the company. She recruits from Jack's network.
- If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.
We never post fake jobs
This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network.
Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description.
We appreciate this can make them look a bit suspect, but there isn't much we can do about it.
Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.
Title: Founding Marketing Lead (£40k-£60k + Equity) at Letty
Company: Jack & Jill
Location: London, England, United Kingdom
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