Overview

Digital Content Creator Jobs in Lahore, Punjab, Pakistan at SALT

At SALT, we're not just building another restaurant brand—we're building one of Pakistan's most exciting lifestyle brands.

We're looking for a creative, passionate and highly driven Content Creator who lives and breathes social media. If you're the kind of person who naturally spots trends, captures moments, tells stories through a camera, and loves creating content that people actually want to watch, we'd love to meet you.

This isn't a desk job. You'll be in our restaurants, on the streets, at events, behind the scenes and everywhere the SALT story is happening.

What You'll Do

  • Plan, shoot and edit high-quality short-form content for Instagram, TikTok and YouTube Shorts.
  • Capture product, lifestyle and behind-the-scenes content.
  • Work closely with the marketing team to execute content calendars and campaigns.
  • Cover launches, activations, events and collaborations.
  • Stay on top of trends and creatively adapt them for SALT.
  • Work with creators, influencers and customers to produce authentic content.
  • Assist in creative brainstorming and campaign execution.
  • Build a content library of photos and videos for future campaigns.

What We're Looking For

  • 1-3 years of experience creating social-first content.
  • Strong photography and videography skills.
  • Excellent mobile filmmaking skills.
  • Proficiency in CapCut, Adobe Premiere Pro, Final Cut Pro or similar editing software.
  • Good understanding of Instagram, TikTok and YouTube algorithms.
  • A strong creative eye for storytelling, composition and editing.
  • Ability to work in a fast-paced environment and manage multiple shoots.
  • Passion for food, culture, lifestyle and storytelling.

Bonus Points If You

  • Have experience working with restaurants or lifestyle brands.
  • Can operate a camera (Sony/Canon/Fujifilm).
  • Have basic motion graphics skills.
  • Have your own content portfolio or active social media presence.
  • Love discovering trends before everyone else.

Why Join SALT?

You'll be part of a young, ambitious team that's redefining what a restaurant brand can look like in Pakistan.

This is an opportunity to help shape the voice, personality and visual identity of one of the country's fastest-growing premium QSR brands.

  • If you love creating content that people actually enjoy—not just content that fills a calendar—we'd love to hear from you.

Title: Digital Content Creator

Company: SALT

Location: Lahore, Punjab, Pakistan

Category:

 

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