Overview
Creative Strategist Jobs in Ukraine at Plateful
About Plateful
Plateful is a fast-scaling kitchen brand built on a simple belief: people deserve products that actually work, look great, and last. We're not a startup finding our feet — we're a performance-driven brand on a clear path to $100M+, operating across DTC, Amazon, TikTok Shop, and retail.
Our portfolio includes premium Titanium Cookware, a Vacuum Sealing System, Food Warming Mats, and a pipeline of innovative kitchen products launching throughout 2026. Every product we build is designed to bring genuine newness to its category.
We move fast. We test everything. We scale what works.
The Role
We're looking for a Creative Strategist to own the creative output for key product lines — developing concepts, driving testing, and translating data into winning creative that scales.
This isn't a role where you execute someone else's vision. You'll be the brain behind the creative — working directly with our media buyers, video editors, and marketing leadership to produce content that converts at scale across Meta, AppLovin, TikTok, and beyond.
You'll be surrounded by sharp, experienced people who know this game well. You'll learn fast, move fast, and be expected to produce results. If you're looking for a comfortable job, this isn't it. If you're looking for a role where your performance directly determines your income and career trajectory — keep reading.
What You'll Own
- Creative strategy for assigned product lines — from ideation to brief to final asset
- Testing frameworks — building structured hypotheses and analyzing what works and why
- Brief writing — clear, insight-driven briefs for a team of video editors
- Performance analysis — reviewing creative data weekly with the media buying team, identifying patterns and translating them into better briefs and concepts
- Concept development — hooks, angles, formats, UGC direction, ad structures
- Collaboration with media buyers to understand performance and feed the pipeline
What We're Looking For
- 2–4 years in performance creative, creative strategy, or paid social (DTC/e-commerce experience strongly preferred)
- Proven ability to develop creative concepts that have driven real ad performance — not just pretty content
- Strong brief-writing skills — you can translate a product insight into a compelling creative angle
- Data-literate — you understand metrics like CTR, hook rate, thumb-stop, and CVR, and you use them to make decisions
- Fast. You think fast, move fast, and don't need hand-holding
- High ownership mentality — you treat results as your responsibility, not the algorithm's
Compensation
We pay for performance. Here's how it works:
- Base salary: $5,000/month
- On-target earnings: $10,000+/month when you hit your goals
- Performance bonuses: tied directly to creative output and measurable impact on revenue
This structure exists because we believe the best people want upside, not just a paycheck. If you're confident in your ability to deliver, the ceiling here is real.
Why Join Plateful
- You'll work alongside some of the sharpest performance marketers in DTC
- You'll see real data — fast feedback loops, real spend, real results
- Your ideas will be tested and scaled within days, not months
- You'll grow faster here than almost anywhere else — because the pace demands it
- You'll have genuine ownership of your product lines, not a task list
How to Apply
Send the following to [email protected] with the subject line "Creative Strategist Application":
- A brief intro — who you are and why this role
- 2–3 examples of creative you've strategized (with context on what performed and why)
- One creative angle you'd propose for a premium non-stick-free titanium pan (no more than a paragraph — we want to see how you think, not how long you can write)
Title: Creative Strategist
Company: Plateful
Location: Ukraine
Category:
