Overview
Creative Strategist Jobs in New Cairo, Cairo, Egypt at Magical Gap
Company Description Magical Gap is a specialized agency focused on protecting Intellectual Property across patents, trademarks, digital and physical copyrights, and commercial contracts. The agency partners with leading digital platforms such as YouTube, Google, Facebook, Dailymotion, and SoundCloud to safeguard clients’ digital assets and content rights. A dedicated legal department manages all Intellectual Property–related legal affairs, ensuring strong protection for both digital and physical content. Magical Gap combines deep platform expertise, strict security measures, and comprehensive legal support to help clients maximize the value of their intellectual assets and maintain control over their commercial and moral rights.
Role Description As a Creative Strategist at Magical Gap, you will develop creative strategies, brand narratives, and content concepts that help clients strengthen their digital presence and achieve their business objectives. You will analyze market trends, audience behavior, and competitor activity to create impactful campaigns and communication frameworks across digital platforms. Working closely with design, content, marketing, and client service teams, you will develop creative briefs, presentations, and campaign concepts while supporting the optimization of creative initiatives through performance insights and market research. This is a full-time, on-site role based in New Cairo.
Qualifications
- Strong Creative Strategy and Brand Strategy skills to translate client objectives and IP considerations into coherent, platform-ready concepts.
- Creative Direction experience to guide visual and narrative execution across campaigns and ensure consistency with brand and legal guidelines.
- Excellent Writing skills to craft clear briefs, messaging frameworks, taglines, and concept rationales tailored to diverse audiences.
- Solid Research abilities to analyze audiences, markets, competitors, and digital platform trends that inform strategic and creative decisions.
- Experience collaborating with cross-functional teams (e.g., legal, account management, content, and design) in a fast-paced environment.
- Familiarity with digital platforms (e.g., YouTube, Facebook, Google) and how IP and brand strategy intersect in online environments.
- Strong communication, presentation, and storytelling skills, with the ability to justify creative choices using data and insights.
- Bachelor’s degree in Marketing, Communications, Advertising, Media, or a related field, or equivalent practical experience.
Title: Creative Strategist
Company: Magical Gap
Location: New Cairo, Cairo, Egypt
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