Overview
Creative Services Manager Jobs in Broward County, FL at Diamonds International
The Creative Services Manager is responsible for the design, development and execution of
marketing campaigns and branded materials for a growing international retailer.
As the creative lead supporting multiple brands, you will oversee day-to-day marketing activities
and direct a creative team to ensure campaigns and materials meet brand standards and deliver
consistent customer experiences across multiple touchpoints.
He/she will manage, prioritize, execute and track all marketing projects and requests in an
effective and timely manner, ensuring brand guidelines are followed and production/delivery
expectations are met.
This position reports directly to Vice President of Marketing.
Key Responsibilities
Manage and maintain brand identities across multiple jewelry and watch brands, ensuring
consistent execution while adapting messaging, creative assets and designs to meet the
needs of each brand
Direct a creative team on the design and development of engaging marketing
communications and sales support materials that comply with brand guidelines
Work closely with Merchandising and Brand teams to deliver seasonal GTM (Go-to-
Market) plans introducing new items, packages, promotions, collateral, training and sales
tools to our retail managers, sales staff and strategic business partners
Create and oversee project management and trafficking processes, including managing
workflow, priorities, timelines and resource allocation
Evaluate and implement emerging marketing technologies, AI tools, workflow automation
platforms and data-driven processes to improve efficiency, accelerate production and
enhance campaign performance
Direct and coordinate advertising, PR, social media, outreach and marketing events
Oversee the management and distribution of branded content (ie. imagery, video, assets)
through a centralized asset management system
Develop engaging and effective marketing communications and materials for multiple
touchpoints: POS, print, outdoor, web, digital, social, mobile, email, etc.
Support Regional Managers in the planning and execution of marketing events by
coordinating creative assets, communications, training and production of materials
Develop relationships with regional and store managers, understand their needs and
provide the tools, services and support needed to increase their business
Work closely with regional marketing teams to analyze marketing performance and
recommend creative enhancements for increased engagement and conversion.
Provide regular updates on plan activity, progress, challenges, budget status and
recommendations for improvement
Manage relationships with external agencies, creative freelancers, production partners
and print vendors to ensure quality, consistency and cost efficiency
Job Requirements:
5-7 years of creative services experience, preferably within the luxury goods category,
supporting a consumer brand in a retail environment
3+ years managing creative, production and/or marketing support teams
GTM (Go-to-Market) and project management expertise including plan creation and
time/resource management
Experience directly managing a team of designers, marketing ops and production team
members
Experience transforming repeatable marketing tasks into consistent, documented
processes
Experience, and examples of, utilizing technology to improve marketing activities
Portfolio demonstrating successful multi-channel marketing campaigns and retail
marketing programs supporting consumer-facing brands
Strong business acumen and exceptional problem-solving skills
Outstanding communications skills including experience working with cross-functional
teams, performance reporting and communicating with senior management
Results-oriented and able to thrive in a dynamic, fast-paced work environment
Strong organizational skills, detail-oriented and self-directed
Ability to meet deadlines and manage multiple projects simultaneously
Ability to react to directional changes quickly and positively
Advanced computer and analytical skills, including knowledge of various graphics design
programs, project management software, marketing platforms and Business Intelligence
(BI) tools
Title: Creative Services Manager
Company: Diamonds International
Location: Broward County, FL
Category:
