Overview
Creative Lead – US, ANZ, EU, UK Jobs in Sydney, New South Wales, Australia at Klook
About Klook
We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.
Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,300 destinations around the world.
Do you share our belief in the wonders of travel? Our international community of over 1,500 employees, based in 20+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.
We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our core values – Customer First, Push Boundaries, Critical Thinking, Build for Scale, Less is More, and Win as One.
We never settle and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution?
We are seeking a strategic and executional driver of art direction + creative output for our Western markets. This role owns the look, feel, and storytelling of Klook campaigns across the US, ANZ, UK, and EU. You’ll lead a team of designers and motion artists, shape the creative direction for regional & local campaigns, and turn marketing strategies into work people actually want to engage with.
This is a hands-on leadership role – part creative visionary, part partner to local marketing leads, and part builder of great teams.
What You’ll Own
- Creative direction for Western Markets – you’ll define and lead the creative direction for campaigns targeting Western Market audiences across digital, social, and offline channels
- Western Market brand – you’ll translate global brand guidelines into locally relevant creative work that resonates with Western travelers
- Campaign storytelling – you’ll partner with local marketing leads, you’ll turn strategies into clear creative concepts, narratives, and visual systems
- Leading the creative team – you’ll manage and mentor a team of designers and motion graphic artists based in Malaysia, helping them produce their best work while maintaining high creative standards
- Data informed creativity – you’ll work closely with marketing and analytics teams to understand performance data and use those insights to iterate on creatives that actually drive results
What Makes This Role Exciting
- Shape the creative voice of a global travel brand across Western Markets
- Support new market launches with a consistent visual direction
- Build and mentor a growing creative team
- Experiment with AI-driven creative production workflows
- Work on campaigns that reach and inspire millions of travelers worldwide
- Push Klook’s brand in the Western Markets to be more distinctive, bold, and culturally relevant
What We’re Looking For
- 8-12 years in creative roles, including art direction and creative leadership (copywriting experience is a plus)
- Experience leading campaign creative strategy for Western audiences (US, UK, ANZ, EU)
- A strong portfolio across multiple channels (digital media, social, video, OOH, or integrated campaigns)
- Experience leading and mentoring designers remotely
- Comfortable working with performance data to iterate on creative work
- Strong curiosity to stay on the cutting edge of AI tools and workflows to accelerate creative production
- Globally minded and adept at managing stakeholders across timezones and cultures
- Highly proficient in key design tools (e.g., Adobe suite, Figma, CapCut, etc.)
- Consistently strives for strong performance; professional and has a thirst for excellence
- Not afraid to ask questions and challenge the status quo
- Most importantly, you care deeply about making work that people will remember
Please Include a Portfolio With Your Application That Demonstrates
- Mastery of creative storytelling, from concept to final outputs across various channels/platforms
- Personalization of the creative assets to align with specific audiences you wanted to reach
- Practical use of AI – clear examples or case studies showing how you leveraged AI to elevate the creative output
Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.
Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.
An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.
Title: Creative Lead – US, ANZ, EU, UK
Company: Klook
Location: Sydney, New South Wales, Australia
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