Overview
Creative & Content (Edtech) Jobs in Ho Chi Minh City, Vietnam at Elitez Asia Việt Nam
About the role
Two things live in this role. First, you own the creative direction for everything the company puts out: how the brand looks, feels, and speaks across campaigns, events, and programs. You're the person who decides the visual language for a mentorship program launch or an offline event, and makes sure every asset coheres. Second, in execution seasons, you're the PIC for Facebook and Instagram content: calendar, copy, briefing, publishing, and performance.
What you'll own
Creative direction:
- Own brand cohesion across all touchpoints: social, events, campaigns, and program collateral
- Set the creative direction for major campaigns like event launches and mentorship program rollouts: concept, visual language, tone, execution brief
- Brief and quality-control designers, videographers, and external creatives so output looks like Arrowster, not a vendor's portfolio
- Make sure every visual and copy decision ladders back to positioning, not just aesthetics
Content execution:
- Own the Facebook and Instagram content calendar: plan, write, brief, publish, and report
- Write captions and copy that serve the funnel, soft-selling through mentor stories and student proof, not scholarship headlines
- Read Meta Insights and make decisions from the data, not just report the numbers
- Keep brand voice consistent, whether you're writing a campaign hook or a weekly post
Who you are
- You have a strong visual and copy sensibility and can articulate why something works, not just that it looks good
- You've briefed creatives before and know the difference between a brief that gets great work and one that gets generic output
- You've owned a content calendar and been accountable to business metrics, not just engagement
- Portfolio that shows both creative thinking and execution: campaign concepts, social content, and copy that converted
- 2+ years in content, brand, or creative at a consumer, lifestyle, or education brand
Why
- You set the creative standard for a brand that's already converting, not building from zero
- Real ownership: your creative direction shapes how tens of thousands of Vietnamese students see Arrowster
- Team from Harvard, Oxford, and more, building something that actually matters
- Competitive compensation based on experience
Work setup: Thao Dien, District 2, HCMC.
Contact:
- Mail: [email protected]
- Phone/Zalo/WA: +84 867497467 (Lạc Hoa)
Title: Creative & Content (Edtech)
Company: Elitez Asia Việt Nam
Location: Ho Chi Minh City, Vietnam
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