Overview
Country Lead – Indonesia Jobs in Jakarta, Indonesia at Monroe Consulting Group
Monroe Consulting Group is partnering with a fast-growing consumer lifestyle company in its early growth stage, currently looking for a commercially driven leader to strengthen its Indonesia business.
This role will be responsible for driving overall business performance, with a strong focus on commercial growth, marketing execution, brand building, channel expansion, and operational discipline. The appointed candidate will work closely with the CEO and act as the key person on the ground to lead the local team and execute business priorities.
Key Responsibilities
- Lead and manage Indonesia business operations across sales, marketing, digital marketing, and operations.
- Develop and execute commercial and marketing strategies to drive brand growth, revenue, and market penetration.
- Strengthen brand positioning, consumer engagement, campaign execution, and digital presence.
- Drive channel performance across online platforms, company-owned channels, retail partners, and offline stores.
- Conduct market, competitor, and consumer analysis to identify growth opportunities.
- Build effective workflows, reporting structure, and operating cadence for the local team.
- Work closely with the CEO on business planning, market expansion, and strategic initiatives.
- Ensure strong product understanding and provide market feedback to support product strategy.
- Lead, coach, and develop the local team to build a proactive and accountable culture.
- Ensure business activities are aligned with relevant regulatory and compliance requirements.
- Support expansion plans within Jakarta, Greater Jakarta, and other potential growth cities.
Qualifications
- Minimum 6–10 years of experience in commercial leadership, marketing, brand management, business management, or general management roles.
- Strong background in consumer products, lifestyle brands, FMCG, retail, e-commerce, or other regulated consumer categories.
- Proven experience leading marketing-led growth, including brand campaigns, consumer activation, digital marketing, and channel strategy.
- Strong commercial acumen with experience driving sales performance, revenue growth, and market expansion.
- Hands-on leadership style with the ability to build structure, processes, and team accountability.
- Strong people management experience, ideally managing cross-functional teams.
- Creative, proactive, and strategic thinker who can initiate business improvements without waiting for direction.
- Strong understanding of consumer behavior, competitor movement, pricing, promotion, and market trends.
- Comfortable working in a fast-moving, early-stage, and entrepreneurial environment.
- Fluent in Bahasa Indonesia and professional English.
- Based in Jakarta or willing to work on-site in Jakarta.
Title: Country Lead – Indonesia
Company: Monroe Consulting Group
Location: Jakarta, Indonesia
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