Overview
Brand Social Media & Content Strategist Jobs in Bangalore Urban district, India at GoodMelts
About us: Goodmelts is India’s first clean and design-led home fragrance brand. We are on a mission to make home fragrance an everyday ritual—fun, safe, and effortlessly stylish. With toxin-free ingredients, global perfumery expertise, and a fast-growing community of scent lovers, we’re building the most exciting new-age home fragrance brand from India for the world.
Join us if you’re excited to work at the intersection of creativity, consumer experience, and category-defining innovation.
Life (and work) smells and feels better at Goodmelts.
Location: Bengaluru
Employment Type: Full-time
Key Responsibilities:
If you live and breathe social media trends, love creating content, and have a knack for community engagement- this is your calling. You’ll manage Goodmelts’ social presence, create thumb-stopping content, and build an engaged audience that loves all things home.
- Develop and execute social media strategies across Ad and SM platforms like Instagram, Facebook, LinkedIn.
- Create engaging content – photos, videos, reels, stories, and copy, aligned with our brand voice.
- Collaborate with influencers and brand partners for marketing campaigns.
- Manage posting schedules, respond to comments/messages, and foster community engagement.
- Monitor performance metrics and optimise campaigns for reach and engagement.
- Collaborate with design and marketing teams for integrated campaigns.
- Stay updated on social media trends and emerging formats.
Who We're Looking For:
- 1-2 years of experience in social media management and content creation, preferably for a D2C brand or agency.
- Should be able to create interactive conversational content, eg. videos, lives, etc.
- A strong visual sense with a deep understanding of design principles and an eye for aesthetics.
- Strong skills in photography, videography, and basic editing.
- Experience with basic photos and video edits, Canva (or other editing software).
- Excellent written and verbal communication skills.
- Understanding of analytics tools and social media algorithms.
- Creative, trend-savvy, and highly organized.
Note: Do not apply without a portfolio.
Title: Brand Social Media & Content Strategist
Company: GoodMelts
Location: Bangalore Urban district, India
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