Overview
Brand Marketing Manager Jobs in Jakarta Metropolitan Area at Black Owl Indonesia
Black Owl Indonesia is looking for a Brand Marketing Manager who will be responsible for developing and executing brand strategies, marketing campaigns, partnership initiatives, loyalty programs, and brand collaborations to strengthen Black Owl’s position as a lifestyle, F&B, and entertainment brand.
Responsibilities
- Develop and execute brand marketing strategies aligned with business goals.
- Build and manage strategic partnerships with lifestyle, premium, and high-value brands.
- Plan and execute brand campaigns, activations, collaborations, and customer engagement programs.
- Support the development and improvement of loyalty programs, customer retention initiatives, and digital marketing campaigns.
- Work closely with Operations, Creative, Event, Social Media, and Sales teams to ensure brand consistency across all outlets.
- Analyze campaign performance, customer behavior, market trends, and competitor activities.
- Identify new opportunities for brand growth, partnership, sponsorship, and community engagement.
- Maintain strong relationships with external partners, agencies, vendors, KOLs, and brand collaborators.
Requirements
- Minimum Bachelor’s degree in Marketing, Communication, Business, or related field.
- Minimum 4–5 years of experience in brand marketing, partnership, marketing communication, or related roles.
- Experience in lifestyle, F&B, entertainment, fashion, beauty, hospitality, retail, or premium consumer brand is preferred.
- Strong experience in handling brand partnerships, sponsorships, and cross-brand collaborations.
- Good understanding of loyalty programs, customer engagement, CRM, or loyalty app development.
- Strong network with lifestyle brands, premium brands, communities, media, agencies, or potential business partners.
- Creative, strategic, and data-driven in developing marketing initiatives.
- Strong communication, negotiation, project management, and presentation skills.
- Able to work cross-functionally and manage multiple projects in a fast-paced environment.
- Willing to work on-site in South Jakarta.
Preferred Qualifications
- Experience managing brand campaigns for lifestyle or entertainment brands.
- Experience working with high-value brand partners, sponsors, or community collaborations.
- Strong sense of lifestyle trends, customer behavior, and brand experience.
Title: Brand Marketing Manager
Company: Black Owl Indonesia
Location: Jakarta Metropolitan Area
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