Overview
Brand Manager Jobs in Gurugram, Haryana, India at PRASUMA
Job Title: Group – Brand Manager/ Assistant Manager
Location: Mumbai
Salary Range: TBD
Experience: Between 4 to 7 years (slightly flexible on this)
About you
We are looking for someone with a real eye for detail, a passion for exceptional food, for building brands and with loads of creativity. As is true for any brand role, a business acumen will be necessary along with range of experience across B2B and/or B2C marketing. As an in-house marketing professional, impeccable English skills are required. Strong knowledge of Digital Marketing and work experience with a creative agency and/or a food brand will be valued.
Key qualities
- Self starter
- Impeccable project management
- Team player
- Problem solver
- Creative
- Dedicated
Your Key Responsibilities:
- Work with your team to set the Marketing Calendar and create plans.
- Plan, create and execute weekly/daily campaigns and promotions to drive sale
- Manage the Marketing Budget to ensure we drive profitable growth
- Oversee and deliver on all digital marketing content and assets. Manage social media accounts and create ways to generate higher website traffic, stronger brand awareness, and newer opportunities (LinkedIn, Facebook, Instagram etc.)
- Engage and Collaborate with Chefs, Influencers and Brands in innovative and exciting ways
- Drive brand awareness and consideration through PR while working closely with a PR agency
- Report on key brand metrics linked to brand objectives on a monthly basis
- Design, conduct, and analyse consumer research and brand health tracking and help measure campaign performance to ensure high level of effectiveness
- Study and analyse current trends in market and implement strategies to drive brand sales growth. Brainstorm new growth strategies
About Prasuma – building India’s favourite Food Brand!
Prasuma is committed to creating sensational food using the freshest & finest ingredients, cutting edge food technology and raising the quality of food available to consumers here in India. As the pioneer of the Fresh & Chilled Deli Meats segment in the region, Prasuma has earned a reputation over 35 years of product and service excellence among top modern retail outlets, restaurants and chefs nationwide. Prasuma also brought to Indian consumers their favourite Momo brand and then has been the first to launch Baos in India.
Title: Brand Manager
Company: PRASUMA
Location: Gurugram, Haryana, India
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