Overview
Associate Manager of Events Jobs in New York, NY at ELEMIS
Department: E-Commerce
Location: Head Office, New York
Compensation: $100,000 – $110,000 / year
Description
ELEMIS have an opening for an Associate Manager for Events, supporting the execution of our in-store and field event strategy across key retail partners. Reporting to the Director of Education and Events Director, this role plays a pivotal part in bringing our brand to life at the store level, supporting event planning and flawless execution to drive awareness, engagement, and sales.
While marketing leads overarching event concepts and creative direction, this role is fully responsible for end-to-end execution, partnering closely with Field Regional Executives, Account Executives, and cross-functional teams (Marketing) to ensure all components are delivered with excellence, with particular focus on Ulta omni and Sephora omni.
Key Responsibilities
Event Concept Execution:
- Own the full execution of brand-led event concepts from planning through post-event reporting.
- Owns end-to-end execution of all events—planning, logistics, field coordination, materials, budgets, and post-event reporting—against approved brand direction.
- Act as the project lead to bring creative ideas to life across regions and retailers.
Brand & Trade Marketing Manager:
- Owns strategy, creative direction, design, storytelling and brand governance across retail and experiential marketing (including events).
Creative Briefing:
- These are delivered to Marketing for ideation & strategy. All production, sourcing, etc still managed by Assoc Manager of Events
Field Partnership & Goal Setting:
- Partner with Regional Executives to align on event goals, KPIs, and performance expectations by door and region.
- Monitor effectiveness and provide reporting to measure ROI and outcomes.
- Quarterly retail in NYC to see and learn how the events are executed as well as to see how the set up takes place, recaps must be provided to understand what is taking place with our brand events and to assess the competition.
Event Calendar & Volume Management:
- Manage and track the number of events planned per month, ensuring all deliverables are on time and in line with business needs.
- Work with Field team to ensure store participation and event readiness.
- Partner with our retailers on a monthly basis to review event performance, opportunities and pitch for better and stringer events at store level.
GWP Sourcing & Fulfillment:
- GWP strategy is driven in partnership between both roles. Alignment needed based on TOAs and sample units on hand with Field Team. Proposals brought to leadership for alignment before execution.
- Event in a box ideation and exuction
- Forecast and source (GWP) items needed per event type or retailer.
- Source materials for event collateral and tools for every event
- Collaborate with planning and supply chain to ensure timely delivery of materials.
Collateral Development & Creative Briefing:
- Own the coordination and execution of event materials and visual needs (e.g., signage, table décor, sampling tools).
- Brief marketing/creative teams on art needs and manage production timelines.
Budget Awareness & Efficiency:
- Track spend per event in alignment with approved budgets.
- Recommend improvements for cost efficiency and greater impact.
Cross-functional Collaboration:
- Collaborate with Marketing, Sales, Education, and Operations to ensure full alignment and execution readiness.
Skills, Knowledge and Expertise
- Retailer knowledge and partnership: experience working with key retailers and understanding retail partnerships. In-depth knowledge of retail events landscape, maintains awareness of events strategies.
- Planning: across all the details to prepare, organise and execute events to standard.
- Project Management: owns the events calendars and manages key milestones and collaborative efforts to bring projects to life.
- Problem Solving: is able to overcome obstacles, adapt to change swiftly, and manage risks to deliver goals.
- Communication and Negotiation: can communicate at all levels, and able to influence internally and externally.
- Commercial Mindset: demonstrates strong business acumen, manages investment and reports on ROI, driving continuous improvement and commercial efficiency.
Benefits
- This is a Hybrid role based three days per week (Tuesday, Wednesday, Thursday) in our NYC office, and two days (Monday and Friday) working from home
- Summer Friday's
- Paid Time Off
- 401(K) with 100% match on the first 5%
- Company Holidays
- Paid Parental Leave
- Generous ELEMIS product discount
- Supplemental & Basic Life Insurance
- Dental & Vision
- Commuter benefits
- …and more perks designed around wellbeing and balance
Title: Associate Manager of Events
Company: ELEMIS
Location: New York, NY
Category:
