Overview
Assistant Marketing Manager Jobs in Hong Kong SAR at Botanic Pretti5
Company Description
Botanic Pretti5 is a TCM-infused, clean & adaptogenic solution for stressed and sensitive skin.
We are looking for Assistant Marketing Manager to support the marketing team in developing and executing strategies to drive brand growth, enhance visibility, and boost sales. This role involves a mix of analytical, creative, and operational responsibilities in a dynamic environment.
Key Responsibilities
A) Market Strategy and Analysis
- Market Analysis: Analyze industry trends, competitive landscape, and market dynamics to inform and refine marketing strategies.
- Data Analysis: Evaluate marketing data and performance metrics to optimize tactics; prepare detailed reports on brand and sales performance.
B) Campaign Development and Execution
- Campaign Implementation: Collaborate with the Marketing Manager to implement marketing, PR and members campaigns that strengthen brand image, raise consumer awareness, and align with corporate goals to drive sales.
- Lead Generation and Promotion: Generate lead-generation and promotion ideas including brand collaborations, influencer outreach, and online-to-offline (O2O) campaigns for product launches and promotions, to achieve sales targets and support business growth objectives.
- Non-Paid Marketing Management: Oversee non-paid initiatives, including customer relationship management (CRM), email direct marketing (eDM), SMS, and WhatsApp campaigns.
- Performance & SEO Marketing: Strategize paid advertising campaigns on platforms such as Meta, Google, and TikTok to support performance-driven initiatives and implement strategies for search engine optimization (SEO) strategies to boost online visibility and improve search rankings.
C) Trade Marketing & Ops
- Trade and Relationship Management: Build trade partner relationships; manage orders, invoicing, and inventory processes.
- Event and Merchandising Support: Coordinate event setups, visual merchandising, PR seeding, and influencer activities for sales and PR events.
- Content and Customer Support: Contribute to copywriting for marketing materials; provide timely, professional customer service and query responses.
- Ad-Hoc Projects: Support and manage any ad-hoc projects assigned by the marketing team.
Requirements
- Bachelor’s degree in marketing required; 3+ years’ experience in marketing, eCommerce
- Beauty or cosmetic experience preferred
- Strong verbal, written, and organizational skill. Detail oriented and able to multi-task
- Proven track record of executing digital communication strategies and tracking ROI analysis and A/B Testing.
- Knowledge in Shopify/Shopify+, Google Ads, Google Analytics, SEM & SEO concepts is a huge plus
- Passion for all things digital, appetite to learn new skills and keep up with digital trends.
- Positive attitude and demonstrates a high level of accountability and collaboration.
- Desire to work in an entrepreneurial, fast-paced environment while being adaptable to change.
- Willingness to work with a small team and take on new challenges as they arise.
Location: Kwun Tong
Type: Full-Time
How to Apply:
Please submit your resume and portfolio to [email protected]
All information provided by applicants will be treated in strict confidence and used only for recruitment purposes.
Title: Assistant Marketing Manager
Company: Botanic Pretti5
Location: Hong Kong SAR
Category:
