Overview
Assistant Director of Visual & Brand Engagement Jobs in Knoxville, USA at University of Tennessee Foundation, Inc.
Job Description
The University of Tennessee Foundation, Inc (UTFI) invites applications and nominations to fill the position of Assistant Director of Visual & Brand Engagement. Reporting to the Executive Director of Strategic Communications, the Assistant Director of Visual & Brand Engagement is responsible for driving the organization’s visual brand strategy, ensuring a consistent, accessible and impactful presence across all print and digital platforms.
Job Description
The University of Tennessee Foundation, Inc (UTFI) invites applications and nominations to fill the position of Assistant Director of Visual & Brand Engagement. Reporting to the Executive Director of Strategic Communications, the Assistant Director of Visual & Brand Engagement is responsible for driving the organization’s visual brand strategy, ensuring a consistent, accessible and impactful presence across all print and digital platforms.
This role will develop high-quality, audience- centered visuals that strengthen storytelling and deepen engagement with internal and external audiences.
Responsibilities
Job responsibilities include, but are not limited to:
Creative Design and Production: Lead the design and development of visual assets for print, digital, and multimedia platforms, with a digital-first focus. Produce and edit video to add impact to UTFI’s overall storytelling initiatives. Design reports, presentations, web graphics, email templates, and other creative materials that engage diverse audiences. Provide design work for internal partners, ensuring visuals align with brand standards and strategic goals.
Manage the organizations’ visual asset library, templates, and creative file organization for efficiency and scalability.
Brand Management and Strategy: Maintain, evolve and promote the brand identity system and design guidelines to ensure consistency, accessibility and broad adoption across the organization. Collaboratively help conceptualize and produce visuals for stewardship materials, marketing collateral, and integrated campaigns that strengthen stakeholder engagement. Work with communications colleagues to develop cohesive campaign visuals, event branding, and content that enhance storytelling and amplify impact.
Qualifications
Required
Education and Experience
The candidate who fills the Assistant Director of Visual & Brand Engagement position is required to have:
- 3+ years of professional experience in graphic design, brand management, or related creative role
- Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premier Pro, After Effects) or comparable design software
- Advanced proficiency with video production, editing, and multimedia content creation
- Knowledge of accessibility standards and inclusive design practices for digital and print communications
- Ability to manage multiple projects, prioritize deadlines, and adapt to shifting needs in a fast-paced environment
- Strong interpersonal and collaboration skills, will the ability to consult with internal partners and translate concepts into creative solutions
- Detail-oriented, innovative and committed to maintaining brand integrity while pushing creative boundaries
A valid driver’s license with an acceptable driving record is required due to travel responsibilities of the position. UTFI reserves the right to consider all appropriate general, any significant driving offense less than 12 months old will eliminate the application from consideration for the position.
Note – Candidates holding a graduate degree must have at least 1 years of experience.
Preferred Education And Experience
In addition to meeting the required qualifications, the preferred candidate will have:
- Strong portfolio showcasing expertise in print and digital design, typography, and visual storytelling
Application Process: Priority will be given to applications received on or before April 1 st via our DASH application system. Applications must include a completed candidate profile, cover letter, resume, and portfolio showcasing print, digital and video. Applications without these requirements will not be considered. Candidates selected to move…
Title: Assistant Director of Visual & Brand Engagement
Company: University of Tennessee Foundation, Inc.
Location: Knoxville, USA
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